Reid All About it

APRIL 26, 2024

Mariana Fernandes at Animalz shares her team’s favorite content marketing blogs, newsletters and podcasts. Benchmarks for Success Dive into Higher Logic’s most recent association email, community, and member experience survey data benchmarks. Content marketing. Many of these are on my regular reading/listening list too.

Content 266

Content Survey Education Strategy 266

Reid All About it

JULY 7, 2023

15 Ways To Take Your Email Newsletter To The Next Level: Marketing Artificial Intelligence in Action Learn how to use email newsletter marketing to engage your members about current topics and industry trends. Hear about newsletter best practices to increase engagement and curate outside content. 1 CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

MemberClicks

DECEMBER 14, 2023

With over 50% of job seekers stating that their preferred source for finding job openings is online , creating job boards is an easy and impactful way to diversify your organization’s income while also attracting and retaining members. They improve member experience , expand your network, boost organization credibility and more.

Revenue 52

Revenue How To Software Press Release 52

Aptify

NOVEMBER 5, 2020

Here are some examples of content to include in your email series: Remind them of the benefits they will now receive as a member of your association. Notify them of important dates, such as your annual conference or the upcoming release of industry research. Personalize the member experience whenever you can. Be personal.

How To 148

How To Newsletter Examples Communications 148

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Where community fits in: Be your industry’s thought leader. Use community to reach future members.

Social Media 254

Social Media Tools Member Engagement Revenue 254

MemberClicks

APRIL 28, 2022

And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. How can you encourage them to lean into being active in your association or member organization? Reevaluate your young members’ journey.

Tips 98

Tips millennials Newsletter Recruiting 98

Reid All About it

JULY 30, 2021

As members move along the pathway, they develop the skills and experience needed for the task at hand and can see what competencies they need to move to the next level of volunteering. During the pandemic, the Adventure Travel Trade Association (ATTA) added 250 new members and achieved an 80% retention rate—in the travel industry!

Newsletter 195

Newsletter Certificate Technology Strategy 195

Reid All About it

JANUARY 21, 2022

The member experience. Too much has changed in our world to keep assuming the member experience you provided pre-pandemic is the experience your members and prospective members want, need, and expect now. MemberSuite suggests how to reevaluate the member experience and apply what you learn.

Survey 195

Survey Newsletter Price Technology 195

Smooth The Path

MARCH 31, 2020

We can jump in and engage members because member engagement is supportive and good and helpful for our members and, boy, do they ever need help and support right now. Today your association can become the purveyor of industry, field, or profession-specific information about the world of work during the pandemic.

Member Engagement 144

Member Engagement Newsletter Resources Survey 144

MemberClicks

NOVEMBER 30, 2023

You’re at the forefront of your trade association, a vital force in shaping the success of professionals in your industry. It’s about more than just planning events or sending newsletters; it’s about making every resource count for the success and satisfaction of your members.

Association Management 52

Association Management Tools Tips Software 52

Reid All About it

MARCH 24, 2023

Global Meetings Industry Day The largest and most important event of the year for meeting professionals from around the world, enjoy a 12-hour broadcast featuring industry leaders sharing insights and experiences on the impact of meetings on the global economy. More info/register (members only). More info/register.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

MAY 5, 2023

WBT Systems explains how your association can stand out from the for-profit crowd by offering a corporate learning concierge service to industry employers—a good way to spread market awareness, strengthen relationships, and generate additional revenue. AMS requirements. 1 CAE credit. More info/register. Host: Blue Cypress Tue 5/16 at 11 a.m.

Chicago 205

Chicago Education Certificate Revenue 205

Nimble AMS

NOVEMBER 26, 2019

This may seem simple, but thanking your members for joining can be a powerful way to make them feel welcome, appreciated, and to set the tone for a great member experience. Send new members an email from your executive director. Read Supporting the Lifetime Member Journey. Or better yet, give them a call.

Newsletter 88

Newsletter Member Experience Technology Tips 88

Reid All About it

JUNE 16, 2023

I’d bet every industry has seen a growing number of podcasts like ours has, maybe even the industry your association serves. Thanks to subscribing to god-knows-how-many newsletters, my inbox is full of AI articles. No organization, regardless of size or industry, is immune. Don’t give that up! Quick hits Good news!

Project 195

Project Tools Revenue Metro 195

Nimble AMS

MAY 13, 2021

Association industry research from Community Brands shows that when looking at 2021, most associations are focused on developing or improving virtual opportunities, as well as increasing membership acquisition and retention. ?Almost This communication will help to keep your association top-of-mind with your members.

Member Engagement 78

Member Engagement How To Newsletter Certificate 78

MemberClicks

NOVEMBER 30, 2021

If you’re like many organizations, you’re consistently looking for ways to enhance your member experience. While some associations rely on hosting networking events or sending free branded swag, you can engage them simply by shining a spotlight on select members. But how do you get started with a member spotlight?

Newsletter 52

Newsletter Committee Member Experience Social Media 52

MemberClicks

NOVEMBER 30, 2021

If you’re like many organizations, you’re consistently looking for ways to enhance your member experience. While some associations rely on hosting networking events or sending free branded swag, you can engage them simply by shining a spotlight on select members. But how do you get started with a member spotlight?

Newsletter 52

Newsletter Committee Member Experience Social Media 52

Nimble AMS

FEBRUARY 9, 2021

It’s a love story for the ages: your association and your members. Like any good relationship, you and your members are stronger together. You provide them with resources to help them grow and succeed in your industry while they help your organization thrive. Celebrate your new members in your email newsletter.

Discount 78

Discount Newsletter Member Experience Examples 78

Association Adviser

JANUARY 18, 2019

Have you recently stopped to think about how your association’s tech solutions can complement one another to maximize your existing resources and provide a better member experience? Member attendees automatically get continuing education credit in your AMS while non-member attendees are added to a potential member marketing list.

Newsletter 61

Newsletter Directory Learning Management System Social Media 61

Higher Logic

AUGUST 15, 2017

You can make the event even more special by including your conference’s keynote speakers, industry experts, and your own leadership and board members. Take plenty of photos and highlight them in slideshows in your online community or an article in your print newsletter to extend post-event engagement. Want to do even better?

North Carolina 343

North Carolina Project Discount Leadership 343

Higher Logic

JANUARY 30, 2018

It also needs a long-term strategy, beta testing, content, and consistent attention to ensure members receive value. All those elements provide a great member experience, which can help increase member acquisition, retention, and revenue. These services don’t have to be expensive, either.

Event Planning 218

Event Planning Video Project Content 218

Protech

MAY 11, 2023

Use a member engagement app. This means that a majority of your members likely access your association’s website on their phones. It’s important to cater to these members’ experiences by optimizing your website for mobile, but you can take it a step further. Promote the eCards to your members.

Member Engagement 52

Member Engagement Innovation Library Newsletter 52

Optimist Consulting

MAY 31, 2016

Don’t feel pressured into jumping onto the newest social network – a network is only useful if your members or those you want to connect with are on it. Online: Via your organisation’s website and online member-only community groups you set up. – “The member experience”.

Marketing 100

Marketing Newsletter Social Media Recruiting 100

Association Freak

APRIL 10, 2024

Conversely, low-impact, frequent actions like receiving newsletters may not generate significant engagement on their own. The critical challenge for organizations lies in identifying the sweet spot – activities that contribute most significantly to member value and influence membership renewal.

Member Engagement 72

Member Engagement How To Discount Survey 72

Smooth The Path

FEBRUARY 12, 2019

She reads many of the publications and newsletters. Arlene is a promoter; she frequently recommends the association to other professionals in the industry. Because of her efforts a handful, or more, new members join each year. They grow awareness with non-members, and their recommendations influence new members to join.

Member Engagement 68

Member Engagement Strategy Newsletter Leadership 68

MemberClicks

AUGUST 17, 2022

You can learn a lot of valuable information about what your members care about by what type of learning content they choose. Tracking what topics they want to learn can help you plan future events, speakers, and newsletter topics. Of courses, learning opportunities really are for the benefit of your members. Meet member needs.

LMS 52

LMS Organization Learning Management System Certificate 52

Association Adviser

JULY 11, 2017

Associations see this today with for-profit competitors entering the marketplace and providing your members with free education, multimillion-dollar trade shows, guaranteed ROI, and subscription-based media communicating with your industry. Is it your event experience reaching key decision makers in your industry?

Las Vegas 69

Las Vegas Newsletter Revenue Recruiting 69

Higher Logic

SEPTEMBER 15, 2016

The organization aims to increase both impact of visibility of customer experience professionals, facilitate effective member-to-member sharing, and establish respected industry standards. It’s a bustling organization that has exploded in growth over five years, with over 4,000 members worldwide.

Certificate 120

Certificate Texas Resources Member Experience 120

Associations Now

DECEMBER 18, 2018

Today, so much of the member experience is based online, either through an association’s website or an app or social media interface. Keeping the user experience in mind can help you to make small tweaks to improve your online presence. Easy-to-use online tools. Personalization made simple.

Tips 98

Tips Handbook Recruiting Recruitment 98

Reid All About it

JUNE 5, 2020

Then I lose myself reading articles on Twitter or in newsletters, and, one of my favorite activities, compiling a list of more things to read. Katie Bohrer, CMP, Vice President, Meeting Design & Experience, Associated Luxury Hotels International (ALHI). It’s been hard to focus. Fri 6/5 at 12 p.m. More info/register. has changed?beyond

Innovation 273

Innovation Conference FAQ Industry 273

Associations Now

MARCH 13, 2019

That’s OK—use it as a learning experience to further your industry. Leaders should use these insights to shift focus onto how that data can work to push their industries in innovative, new directions. We may not like what we see, but it’s only by seeing it that the industry can move forward.”. Other Links of Note.

Newsletter 48

Newsletter Content Industry Member Experience 48

EventMobi: Association Events

SEPTEMBER 21, 2023

Your members appreciate access to member-only content that helps them develop their skills and knowledge–which makes offering exclusive resources one of the best association member retention strategies. Your members might not always realize how valuable and welcome their input is–or even know how or where to provide feedback!

Strategy 130

Strategy Software Social Media Discount 130

MemberClicks

FEBRUARY 2, 2024

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. To help you make an informed decision, let’s first answer some frequently asked questions about membership software.

Membership Management 52

Membership Management Software Directory Revenue 52

Reid All About it

JANUARY 15, 2021

Hear an explanation of the PRC’s ten-year review, what the PRC’s final order means, how nonprofits can prepare for the storm, and what the industry is doing to fight back. ExpoChat is a Twitter-based conversation on topics related to the trade show industry. Content Curation 101: Creating Meaningful Member Relationships.

Innovation 359

Innovation Las Vegas Communications Education 359

MemberClicks

APRIL 24, 2024

Well-managed associations also take the lead in offering association and industry events, ranging from webinars to social and networking events to trade shows and expos. These are a sign of an active, involved association with its finger on the pulse of its members. Member Emails and Engagement Keep members involved.

Association Management 52

Association Management Tips Software Social Media 52

Higher Logic

JUNE 6, 2019

You can protect your members’ data. Bringing customers together creates valuable data around your industry – you might just be giving that away if you’re building your community on a social media platform. This isn’t great from the perspective of giving away industry data, but it’s also not great for your members.

Tips 136

Tips Social Media Revenue Content 136

SilkStart

MARCH 7, 2017

– Monthly Association Update (industry news, board updates, etc.). – Member Survey (gather valuable feedback on the member experience). The optimal time for an email to land in a member’s inbox will depend on your target audience. Keep it concise, and avoid commonly flagged SPAM words. In the evening?

Tips 53

Tips Directory Newsletter Content 53