Innovating the Lean Startup Way
Eric Lanke
DECEMBER 7, 2015
This one was co-authored with Guillermo Ortiz de Zarate of the National Council of Architectural Registration Boards, and it's titled " Innovate the Lean Way: Applying Lean Startup Methodology in the Association Environment. " When developing a new product or program, we first conduct what I'm starting to refer to as a "call for interest."
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