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Association Brain Food: 1.12.24

Reid All About it

Today, organizations are challenged to not only identify the “high potentials” for specific leadership positions, but also to retain them. For this reason and many others, mentoring is rapidly becoming recognized as a highly effective worldwide human resource development process. 1 CAE credit. More info/register.

LMS 266
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Association Brain Food: 1.19.24

Reid All About it

It will also explore which business functions are leading the way, how leadership is supporting AI efforts, and how policies are affecting adoption. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. Marketing to Gen Z and millennials. Post-program campaigns. Event trends.

Revenue 256
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Celebrate Women’s History Month with these innovative leaders

Nimble AMS

The 2020 United States Census reports that women have increased STEM employees from 8% in 1970 to 27% in 2019. Becky Anderson LMS Administrator at the Illinois ASBO Becky Anderson recently innovated at Illinois ASBO by leveraging Nimble AMS to modernize the event registration and membership renewal processes.

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Why Going Global Might Require Some DEI Tweaks

Associations Now

United States-based associations looking to expand want to preserve their DEI goals, but some don’t always translate. They possess ideas about membership, meetings, partnerships, marketing, and more that make perfect sense in America but may not apply in different countries and regions. centric mistakes.

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Association Brain Food: 9.1.23

Reid All About it

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Sticking with MGI for a moment, Tony Rossell explains how MGI survey participants made a successful case for increasing their membership marketing budgets.

Revenue 227
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Association Brain Food Weekly: 6.12.20

Reid All About it

Join this timely discussion of commitment to action and sustainable change in regards to increasing representation in leadership, supplier diversity and inclusive event practices. Presenters: Susan Robertson, CAE, president and CEO, ASAE: The Center for Association Leadership. Swirski, partner, Urban Swirski & Associates.

Montana 243
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Association Brain Food Weekly: 11.12.21

Reid All About it

Marketing fundamentals. Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. It’s a good list to compare against your marketing strategies and tactics. Board foresight. Host: MemberBoat.