Socious

NOVEMBER 3, 2016

Customer marketers may have an even tougher time answering that question than most. While vital to your business’s success, customer marketing often takes a backseat to other topics at sales and marketing conferences. Here are our session recommendations for customer marketing professionals at Inbound 2016: Tuesday, Nov.

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Associations Now

APRIL 23, 2014

A big-city police department’s kerfuffle reminds us that, depending on the topic and the audience, social media campaigns can sometimes do more harm than good. The New York Police Department’s social media campaign was meant to draw positive attention, but it didn’t turn out that way.

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Virtual

SEPTEMBER 26, 2013

Increasingly, people are getting their news online. For professional associations, this means your story doesn’t have to target the New York Times print edition in order to be press release-ready. Google News will display a press release on Business Wire the same way it does for traditional publications.

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Associations Now

MAY 14, 2013

Apply these ideas from The Atlantic’s New York Ideas Conference to your social media strategy. Also: Gather some knowledge from Forbes’ Top 50 Social Media Influencers list. What do you get when you place some of the world’s most influential social media and consumer thinkers in one room?

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Reid All About it

OCTOBER 4, 2019

MemberSuite shares the secret to retaining new members. For my marketing friends: Nico Prins at Content Marketing Institute explains how to use Google Search Console to increase traffic to your site. Vietnamese-style pork meatballs , a recipe from the New York Times, came together quickly for a weeknight meal.

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Associations Now

MARCH 28, 2013

Resist the urge to jump head first into social media. Find out how two association marketers developed a streamlined social media strategy for their national and affiliate offices to complement and enhance their overall marketing plan.

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Associations Now

JULY 15, 2013

The details, and more, in today’s Social Media Roundup: FREQUENT FLYER CHANGES. "Frequent It’s one of several modifications to the popular airline programs, conveniently compiled by The New York Times. MARKETING MYTHS. Marketing Myths You Should Ignore [link] #assnchat #asae @amadc @CapitolCom.

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Higher Logic

JUNE 9, 2020

As an example, New York State put out guidelines cautioning individuals about COVID-19 related communications: ".Cyber As an example, New York State put out guidelines cautioning individuals about COVID-19 related communications: ".Cyber Key Takeaways to Maintain High Email Deliverability During COVID-19.

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Associations Now

APRIL 28, 2020

Recent research from Path Interactive notes that many sites heavily optimized for search saw significant increases in organic visibility in the past two months, especially those targeted at health issues, general news, and politics. The report also found 63 percent of marketers believed SEO would become more important in 2020.

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Associations Now

OCTOBER 30, 2014

For example, The New York Times reports how universities such as the Stockholm School of Economics in Riga, Latvia (SSE Riga), have built social campaigns to boost private fundraising, as public funds have become less reliable. How’s your alma mater reaching out to you on social media these days?

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Associations Now

JUNE 11, 2013

Give your speakers the trust they deserve, and more, in today’s Social Media Roundup. link] [New @EventMB ] #eventprofs. How the New York auto show used #vine to reach millions [link] #socialMarketing #eventprofs. Does your organization include Vine in its social media strategy?

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Reid All About it

NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. If you’re seeing lots of movement in your industry—members losing jobs, employers hiring for new positions—consider hosting a virtual job fair. Powering Engagement with Persona-Led Marketing.

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Reid All About it

MARCH 15, 2013

Google Reader is where I go first thing in the morning for my professional reads about associations, marketing, digital media, technology, etc., Katie Bascuas at Associations Now writes about the four friends every content marketer needs. Even though I love this news, I’m still mad at Google. But, no worries.

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Associations Now

MAY 6, 2013

Business retreats perfectly designed for wine lovers, and more, in today’s Social Media Roundup: Retreating At A Winery. This New York Times article explains how some wineries organize retreats. The post Social Media Roundup: Team-Building for Oenophiles appeared first on Associations Now.'

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Associations Now

MARCH 27, 2014

A good point to ponder in today’s Social Media Roundup: Metrics Matter. “Give most of it away—after all, that’s good for marketing and SEO. ” By the way, The New York Times is updating its subscription model, too, focusing on both the high and low ends of the market. .”

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Reid All About it

MARCH 1, 2012

David Carr at the New York Times knows that perfect world: “Hit the right note, and your readers become like bees, stopping by your site to grab links and heading back out on the Web to pollinate other platforms.”. Tagged: Association , Basics , Content Marketing , Web and Social Media , Writing & Blogging.

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Associations Now

SEPTEMBER 10, 2014

Twitter is officially entering the world of e-commerce, rolling out a new “buy now” button for a small number of members before more users get a look at it. Find out in today’s Social Media Roundup. A new way for you to discover and buy products on Twitter: https://t.co/6i1H6QjrL9. 6i1H6QjrL9.

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Associations Now

AUGUST 1, 2013

Also: Even low-quality, spammy ads offer insights for marketers. The downsides of “design by committee,” and more, in today’s Social Media Roundup: Ideas Are Precious. +1 “It’s very easy to be a critic and say why something won’t work,” he wrote in a recent piece for the New York Times.

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Reid All About it

APRIL 26, 2011

And must you add social media to the mix? Will you pay $195 a year to read the New York Times online? The folks at TMG’s Engage blog explain the Times’ new metered approach. Readers will still have access to articles through search engines and social media. Member communication is getting crazy.

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Associations Now

NOVEMBER 25, 2019

PTO said that it was a “commonplace term, message, or expression widely used by a variety of sources that merely conveys an ordinary, familiar, well-recognized concept or sentiment,” the New York Times reported in September.

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Associations Now

FEBRUARY 17, 2017

With all the noise around different marketing strategies, find out which ones the pros are actually employing. Also: The New York Times smartly adjusts headlines for mobile. The sheer amount of digital marketing advice, tactics, and strategies that your association can employ can be overwhelming to choose from.

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Reid All About it

APRIL 26, 2013

A GigaOm conference about digital media, paidContent Live (#pclive), took place last week in New York. Ernie Smith from Associations Now believes the association and news industries could learn a lot from each other. But will there be enough market demand for these over-sized homes? Digital life. Happy Friday!

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.orgSource

SEPTEMBER 25, 2023

Develop an interactive onboarding chatbot to help new members navigate the offerings. Use ChatGPT to design and conduct surveys and market research. IT, communications, marketing, membership, and finance will likely be involved. Ideally, a copywriter, a marketer, and an IT staffer would collaborate to develop the scripts.

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Associations Now

AUGUST 9, 2019

Dark social shares mean your team could be basing its marketing insights—and budget—on inaccurate data. For your performance marketing team, “dark social” might as well be the dark side of the moon. So, how to get around dark social shares? Confused about marketing segmentation?

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Reid All About it

JUNE 14, 2019

Good eats: One of the best dishes I’ve ever made in my Instant Pot: pressure cooker spicy Korean pork shoulder from Melissa Clark at the New York Times. Why Content Marketing Is Key in B2B Lead Generation Efforts. Learn how to create a content marketing strategy that generates qualified leads for your organization.

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Associations Now

NOVEMBER 18, 2019

By the time the plane touched down at SFO, voices had gone hoarse and inboxes had filled,” Sheila Marikar writes in The New York Times. Relatability in #marketing requires you to give up on perfection and control, says @isocialfanz. { #CMWorld session recap by @dshiao } [link]. How can you stand out in the sea of content?

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Reid All About it

MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Host: EventMobi. Fri 3/25 at 12 p.m.

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MemberClicks

FEBRUARY 2, 2024

20,000 – $50,000 Well-known national speakers, New York Times bestselling authors, former high-level executives can command fees in this range. Furthermore, leverage social media to gather recommendations from a wider audience. Publications and media are fertile grounds for potential speakers.

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Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. Hosts: Firespring and Nonprofit Coordinating Committee of New York. Learn how “word of mouth” plays such a large role in attracting volunteers to your organization and how social media makes this even more important.

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Tools Social Media Marketing Case Study 175

Associations Now

APRIL 29, 2015

The Interactive Advertising Bureau says both advertisers and marketers are seeing major growth potential for ads in the digital video space. It’s a topic being explored at IAB’s Digital Content NewFronts event in New York City this week. million split among the 305 respondents.

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Higher Logic

NOVEMBER 19, 2015

Community builders are expected to be the shepherds, content creators, marketers and social media experts, help people advance their thinking, answer any tech questions and think up new features – sometimes all in the same day. Leverage social media outreach. Growth matters: develop repeatable processes.

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Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. Hosts: Firespring and Nonprofit Coordinating Committee of New York. Learn how “word of mouth” plays such a large role in attracting volunteers to your organization and how social media makes this even more important.

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Beth Kanter

JANUARY 12, 2018

And the one great thing about social media, particularly Facebook, is that you get to hear from many people wishing you a happy day because the platform alerts them. While tweaks to the newsfeed are not new, this shift is a major change. The social media pundits were swift with posting their analysis on Facebook.

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Associations Now

DECEMBER 17, 2018

Journalists at the site regularly lean on all 60,000 members to ask for potential sources, information, and inspiration for new stories—a process that works so well that it’s now expanding to the U.S. market as The Correspondent. Plan ahead and regularly ask for contributions on specific topics in your print magazine. Probably not.

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Content New York Newsletter Social Media 84

Elipsis Partners

APRIL 30, 2017

The book was Erik Qualman’s Socialnomics , about the economic impact of social media. Written in 2009 and updated in 2012, it was still surprisingly relevant in such a fast changing world as social media. So we have round table discussions, that are not just in DC but also in New York (May) and Chicago (August).

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Associations Now

FEBRUARY 14, 2017

David Brunelli of Philadelphia walked away from the National Bagel Association ’s second-annual National Bagel Eating Contest in New York with a $500 cash prize and the title of “National Bagel Eating Champion” for gobbling down 11 bagels in eight minutes. Adele wasn’t the only one to scoop up awards last Sunday.

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Associations Now

NOVEMBER 17, 2019

It’s critical to ROI—satisfied attendees are more likely to register for the following year, recommend an event to others and share their experiences on social media, according to magazine Convene, an events industry magazine. The American Society of Association Executives, based in D.C.,

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