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Writing a Press Release for Associations

GrowthZone

The purpose of a press release is to get attention, make news, and generate publicity. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. Stick to one topic.

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How Associations Can Get Media Traction with Press Releases

Associations Now

Here are six tips associations can use when writing and sending out press releases. Like other media outlets, Associations Now finds out about some of these initiatives through well-written and well-timed press releases. Press release titles should be relatively short,” Kane said. Release at an odd time. “

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How (and why) to Write an Association Press Release

GrowthZone

The purpose of a press release is to get attention, make news, and generate publicity. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. Write it in a professional tone, or even better, write it like you’re a reporter. For Immediate Release” under the date.

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Study: The Press Release Is Not Dead

Associations Now

Despite the glut of information available to almost anyone, many journalists still rely on the press release and PR professionals for story leads. One communications pro shares some tips on crafting an effective release and the art of media pitching. Should it go to all reporters? Don’t make the reporter work.

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Have You Seen the IDC MarketScape Report on Online Communities?

Higher Logic

We think IDC says it best in their recent press release : “ Online communities are quickly becoming a critical part of the digital strategy for many organizations as a platform to establish ongoing conversations, trust relationships, and meaningful engagement with customers, employees, partners, and suppliers.”. Jive Software, Inc.,

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U.N. Biodiversity Report Thrusts Associations’ Issues Into Spotlight

Associations Now

A United Nations report on the decline of biodiversity is shining a light on environmental issues many associations hold dear, from the importance of plant life to the preservation of animal species. However, Wolfe is hopeful that the report, thanks to its scope and urgency, will bring more attention to plants. As the U.N.

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There’s Good News for Conference Content, and a Warning, in New Report

Associations Now

The latest version of Omnipress’ State of the Conference Industry Report finds that content continues to be a significant driver of value for associations. Let’s dive into the report to see where associations are hitting the mark—and where there’s opportunity to increase their visibility and extend their value.

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