MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

APRIL 5, 2024

While reading GrowthZone’s 2024 association survey report , I noted a few common problems. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. Blue ocean strategy. Gamification at events.

Revenue 256

Revenue Price Denver Tools 256

Association Success

NOVEMBER 9, 2020

For those of you not familiar with the platform, TikTok has become a place of major cultural significance with many Generation Z’ers and their younger counterparts — becoming the fastest growing social media app since its launch in 2018. Take the Washington Post, for example. Speak your mind.

Strategy 89

Strategy Washington Social Media Video 89

Higher Logic

JANUARY 2, 2019

If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Use a common reporting tool so that everyone has access to a common set of metrics. Your new strategy could be un - gating more content or giving visitors one form to fill out that unlocks a resource library.

Marketing 184

Marketing Strategy Tips Social Media 184

Reid All About it

OCTOBER 20, 2023

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. MCI released a benchmark survey report on AI adoption in associations. Katherine Wayne, AMC Association Management Center ) Dealing with data: how to create reports that work for everyone. This week, it reported 9.56

Maryland 272

Maryland LMS Revenue Strategy 272

Membersuite

JUNE 30, 2021

Association colleagues are telling us they’re having a tough time recruiting and retaining volunteers. Volunteer recruitment was already a problem before the pandemic—members were busy. 1: Offer purposeful work: align volunteering with organizational strategy and goals. Are volunteers working on the right things?

Leadership 133

Leadership Strategy Committee Recruiting 133

Higher Logic

JANUARY 29, 2019

Achieving great engagement requires a commitment to a great member engagement strategy. Why is a Member Engagement Strategy So Important? And the first step to improving member engagement is creating a winning member engagement strategy. How Do You Create an Effective Member Engagement Strategy?

Member Engagement 257

Member Engagement Strategy Tools Content 257

CMA Solutions

MARCH 6, 2024

That’s because an increasing number of patients are now using the Internet and social media to address their healthcare needs. Below, we delve into more medical marketing strategies, beginning with the tactic that makes the most headlines. Among the pact, three stand out: 77% of Internet users read blogs.

Marketing 64

Marketing How To Social Media Video 64

GrowthZone

FEBRUARY 14, 2023

Young Professionals Engagement 61% of respondents say they do not have a defined strategy for recruiting and retaining young professionals. Social Media In addition to email, the survey results show social media as a top 5 tool for engaging members. Are you stumped with your social media strategy?

Survey 78

Survey Social Media millennials Recruiting 78

Reid All About it

DECEMBER 15, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. He saw the idea in action at the Social Media Market World conference. Board responsibilities. Online communities.

Iowa 256

Iowa millennials Texas Strategy 256

EventMobi: Association Events

OCTOBER 19, 2023

There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas! Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue.

How To 130

How To Discount Social Media Software 130

Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. So, what strategies guide your plan for recruiting these new members? So, what strategies guide your plan for recruiting these new members? And what tactics will you use to achieve your recruitment goals? How to create a membership recruitment strategy.

Recruiting 146

Recruiting Recruitment Social Media eBook 146

YourMembership

MAY 15, 2012

The following is a guest post from Lynda Baldwin at Communication Strategies Group, Inc., But like many other membership-based organizations, the Moose often finds itself riding through the peaks and valleys of member recruitment. Social media use? Demographics play a key role in recruiting members. In fact, 1.1

Recruiting 150

Recruiting Recruitment Tips Tampa 150

Association Briefings

OCTOBER 19, 2020

When executed properly, social media is one of the best tools for an association to create an industry “brand” that’s seen as an informational authority. Here are seven social media tips to keep your followers excited about your organization’s social channels. In 2020, over , 3.6 In 2020, over , 3.6

Social Media 52

Social Media Video Content Press Release 52

Reid All About it

OCTOBER 27, 2023

Nonprofit Management Series: Lesson from Organizational Strategies for Personal Growth Nonprofits and trade groups develop strategies to manage transition, solicit feedback from their community or members, and reassess priorities in response to outside trends. More info/register. 1 CAE credit. More info/register. 1 CAE credit. .

LMS 256

LMS North Carolina Recruiting Recruitment 256

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Looking to personalize and target your email communications strategy to different member segments?

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

NOVEMBER 4, 2019

Your association’s good name is a critical asset for recruiting new talent, so you can’t ignore negative online reviews by former employees. Here are some strategies for protecting your organization’s reputation as an employer. In the social media age, a single negative message can do a lot of harm.

Review 67

Review Strategy Social Media Recruiting 67

GrowthZone

MARCH 21, 2023

For today’s associations, the challenge of recruiting and engaging young professionals is never-ending. Since the pandemic arrived, video chatting and social media apps are by far the more popular ways to communicate. The information-rich report also provides links to helpful (and free!)

Survey 78

Survey Social Media Recruiting Recruitment 78

Nimble AMS

DECEMBER 5, 2022

Here’s how to start transforming your member engagement strategy by mobilizing your volunteers. . Are you looking for tips to prepare your member engagement strategy for 2023? Begin planning your member engagement strategy by hitting on these five vital areas with your volunteers : 1. Learning program.

Member Engagement 134

Member Engagement Social Media Review Recruiting 134

EventMobi: Association Events

SEPTEMBER 28, 2023

In fact, the 2023 Membership Marketing Benchmarking Report states that 64% of associations believe members join to network with others in the field. No matter what type it is, your membership directory makes it easy for members to find others’ contact info, like phone numbers, email addresses, or social media accounts.

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

FEBRUARY 23, 2024

Unlike social media platforms, a mobile app is controlled by your association and serves as a tangible reminder of the value of membership. PAR Member Meet-Up: Strategic Negotiating Learn key negotiating strategies to improve your negotiation outcomes. Member mobile app. Webinar latecomers. 1 CAE credit. More info/register.

DC 261

DC Washington Member Engagement Innovation 261

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. From creating processes for handling your association’s most valuable asset (your data) to delegating tasks to maintain an organized strategy, this guide covers it all. Let’s dive in!

Organization 270

Organization LMS Software Social Media 270

Disciple Media

NOVEMBER 27, 2023

Loyal, long-term members provide stable revenue, valuable feedback, and a robust community presence, making retention a critical strategy for scaling your business. Actionable tips: Regularly track and analyze LTV, churn and retention rates to understand the effectiveness of your retention strategies.

Strategy 36

Strategy Guidelines Recruiting Recruitment 36

Reid All About it

JANUARY 12, 2024

She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Unlike social media platforms, your association controls your mobile app platform—a tangible reminder of membership benefits. (Kimeko McCoy, Digiday ) The rules have changed. Member mobile app. 1 CAE credit.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

NOVEMBER 3, 2023

GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. Twenge says teens are in the midst of a mental health crisis because of phones and social media. Board buy-in on tech. Use these tactics when making a case for any new technology investment. Association podcast. Don’t subscribe?

Tools 272

Tools Strategy Revenue Technology 272

Association Adviser

MAY 20, 2014

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. It shows all too clearly that social media is still considered a broadcast medium by many associations. percent agree); member recruitment (10.8 That’s a huge missed opportunity. percent agree).”

Social Media 60

Social Media Communications Content Strategy 60

Associations Now

JUNE 25, 2015

A new report on social media use among associations shows they have grown increasingly more comfortable in using social media over the last couple of years. Overall, organizations are becoming not only smarter in their use of social media but braver. Here’s a look at that finding and more.

Social Media 40

Social Media United States Survey Video 40

GrowthZone

APRIL 18, 2023

Marketing Automation is a premium module available in the GrowthZone platform that will help you increase engagement, recruit members, and save time. Data analytics Marketing automation tools provide detailed analytics and reporting on member engagement, website traffic, email open rates, and more.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

Reid All About it

DECEMBER 8, 2023

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Mark Lowry at Association Analytics shares helpful member retention strategies. Mobile apps. Member retention.

Strategy 272

Strategy Video Technology Innovation 272

Associations Now

AUGUST 31, 2017

Try performing a manual keyword search on social media platforms and see which accounts rise to the top. Look through your followers and use a tool like SocialRank to gauge their social influence. And consider the size of their social media audience and how engaged their followers are. Other Links of Note.

Recruiting 45

Recruiting Recruitment Social Media Analysis 45

Reid All About it

APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. They describe how webinars, blog posts, podcasts, YouTube, social media and influencer content can help you attract and retain members.

Education 195

Education Committee Recruiting Recruitment 195

Mizz Information

MARCH 26, 2015

A few months ago I did a presentation about social media analytics for associations. The important thing to remember, IMO, when it comes to social media analytics for associations is that social media for associations is different than social media for brands.

Social Media 40

Social Media Resources Sample Recruiting 40

Aaron Wolowiec

JULY 22, 2014

recently released the results of its annual Membership Marketing Benchmarking Report , in which 53 percent of associations reported membership growth throughout the last year. In the study, the majority of associations reported a two- to three-month grace period for membership benefits once memberships expire.

Social Media 100

Social Media Recruiting Recruitment Report 100

Membership Marketing

NOVEMBER 12, 2010

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. Labels: Social Media. Membership Marketing Benchmarking Report. Using Social Media to Recruit Staff.

Social Media 40

Social Media Recruiting Recruitment Marketing 40

Reid All About it

NOVEMBER 13, 2020

Participants receive complimentary access to a customizable dashboard allowing you to view the data and download a unique report to guide you, your staff and volunteer leadership. It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. More info/register.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Associations Now

FEBRUARY 21, 2017

The study reports that 43 percent of respondents are experimenting with influencer marketing. “However, too often these tactical programs recruit influencers into campaigns, push out content, and then abandon them when [the] budget runs dry,” Solis says. Download the full report at the Traackr website.

Report 69

Report Marketing Social Media Survey 69

Mizz Information

OCTOBER 24, 2014

At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE''s Technology Conference. The good news is that this is partly because associations seem to have mostly moved beyond the "should we be doing social media?"

Social Media 40

Social Media Boston Sample Tools 40