Membersuite

APRIL 13, 2023

With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers.

Content 93

Content Marketing Social Media Video 93

Reid All About it

APRIL 26, 2024

The outlook for associations, as described in Marketing General Inc.’s They explain how AI enhances marketing campaigns, personalizes the attendee experience, improves event security, and assists sustainability initiatives. Content marketing. Association trends. s 2024 Association Economic Outlook Report , is optimistic.

Content 222

Content Survey Education Strategy 222

Higher Logic

OCTOBER 4, 2018

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233

Tools Marketing Social Media Software 233

Higher Logic

MARCH 1, 2018

I may be biased, but I don’t consider most marketers to be inherently “shady.” The downfall of advertising might be part of marketing evolution, but let’s not make it the underlying narrative. Let’s refocus on marketing for people, not at them. Let’s refocus on marketing for people, not at them. To an extent, it is.

Marketing 189

Marketing Price Education Content 189

Association Adviser

JANUARY 14, 2021

Check out Association Adviser's list of important member topics. The post All Eyes on Industry: The Most Important Member Topics of the Pandemic appeared first on Association Adviser. Looking for a way to customize your association communications better?

Industry 80

Industry Communications Report Marketing 80

Higher Logic

JANUARY 25, 2018

These gaps of time are known as micro-moments, and have become the newest frontier for marketers. So how do we take advantage of these micro-moments in our marketing strategy? They want to research a topic or answer a question quickly. About 50 percent of marketers agree video has become the content type with the best ROI.

Marketing 189

Marketing Strategy Video Content 189

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

Strategy 52

Strategy Marketing How To LMS 52

Forj

JULY 5, 2017

Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, Member Engagement Strategies, and Professional Development. AAMSE Sessions on the Topic. Member engagement is not a new topic, but this year’s AAMSE lineup provides some new ideas for grabbing member’s attention.

Minneapolis 79

Minneapolis Learning Management System New York California 79

CMA Solutions

JANUARY 31, 2024

It has delivered marketing services to leading construction companies, empowering us to provide our clients with in-depth knowledge of this market sector. Create Engaging Content Incorporating content marketing as part of your construction marketing strategy is essential for business growth.

Industry 64

Industry Marketing Social Media New Jersey 64

Association Success

SEPTEMBER 16, 2020

Across many industries, certain topics are always rich with possibility. Marketing and advertising strategies. For example, rather than writing about marketing, consider developing articles around marketing events, products and fundraising campaigns. Examples include: Productivity and workflow optimization. Communication.

Content 78

Content Case Study Press Release Survey 78

Wild Apricot

FEBRUARY 3, 2020

You'll find inspiring and educational podcasts on every topic from social media and nonprofit technology to cause marketing and fundraising ideas. Check out these 27 great podcasts for nonprofits to get started!

Social Media 545

Social Media Education Technology Marketing 545

ReviewMyAMS

OCTOBER 20, 2021

Guest post by Christine Bergeron, Marketing Coordinator, Community Brands Are you ready to hit the “mark” with your marketing in 2022? So, without further ado, let’s dig into the top marketing trends to try in 2022. Events in 2022 Events in 2022 is a huge topic as the landscape for events continues to change.

Marketing 82

Marketing 82

Association Success

JULY 16, 2020

Content curation is a way to strengthen your content marketing efforts without having to invest a ton of time and money in creating original content like blog posts. Fortunately, marketers have access to a range of free and paid tools designed to help small teams curate better and faster. Why curate content? Now, back to those tools.

Tools 122

Tools Content Marketing Newsletter 122

GrowthZone

JUNE 4, 2019

Therefore, organizations that depend on email marketing should stay alert for updates and changes to both platforms and adjust their email strategies accordingly. To capture subscriber interest, Gmail is also using machine-learning (AI) to bundle promotional emails by theme or topic. Why You Should Care. The Latest Big Updates.

Email Marketing 128

Email Marketing Marketing Survey Tips 128

Spark Consulting

NOVEMBER 14, 2013

The ASAE Marketing Section Council is conducting a short survey to measure interest in various marketing-related topics for purposes of supporting ASAE’s marketing educational efforts, including the types of sessions we’ll see at next spring’s 2014 Marketing, Membership & Communications Conference.

Marketing 150

Marketing Survey Conference Education 150

Aaron Wolowiec

MAY 24, 2016

And I use those – based on the popularity of certain topics – to decide what to write the next month. Email marketers: Does this sound familiar? 1 tool for marketing among associations. A new report by Informz may help marketers decide. According to most reports, email is the No. But do email campaigns work?

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

And I use those – based on the popularity of certain topics – to decide what to write the next month. Email marketers: Does this sound familiar? 1 tool for marketing among associations. A new report by Informz may help marketers decide. According to most reports, email is the No. But do email campaigns work?

Marketing 140

Marketing Email Marketing Newsletter Report 140

Membership Marketing

JULY 15, 2021

In my recent interview, we discussed these topics with insights from the 2021 Membership Marketing Benchmarking Report and the recently released book, Membership Recruitment: How to Grow RecurringRevenue, Reach New Markets and Advance Your Mission. For more information, contact Tony at Tony@MarketingGeneral.com.

Marketing 52

Marketing Recruiting Recruitment Report 52

Higher Logic

NOVEMBER 14, 2018

An AMS is a treasure trove of valuable data, so we often think: why not grab everything we can for our marketing campaigns? How do we know which AMS data points will be the most useful and effective to tap for our marketing campaigns? Here are some ideas to get you started. First Name. Want to hear another crazy stat? Doing a webinar?

Marketing 197

Marketing Illinois Florida Content 197

Leading Learning

DECEMBER 3, 2023

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. As a result, there is a thriving and growing global market for lifelong learning. How Big Is the Adult Lifelong Learning Market? Aside from being U.S.-centric,

Marketing 52

Marketing Mooc Course Education 52

Reid All About it

APRIL 19, 2024

Feel free to suggest topics or questions for discussion. The First Virtual Conference: Big Wins and Lessons (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it!

Newsletter 250

Newsletter Content Social Media Education 250

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Gamification at events. EventMobi explains the psychology behind gamification. More info/register.

Revenue 256

Revenue Price Denver Tools 256

Velvet Chainsaw

JUNE 23, 2016

They can discuss how their programming helps their target market achieve their business goals. These effective meeting professionals are laser-focused on securing topics that meet’s their customers’ current and future needs. To be successful in the future, we’ve got to speak the business language of our target market customers.

Conference 68

Conference Strategy Innovation Tips 68

Reid All About it

FEBRUARY 16, 2024

by Daniel Zagales, Datanami More workers want to change jobs, but the market is getting tougher. | by Anne Marie Chaker, Wall Street Journal <Gift link—and by the way, have you adapted your marketing and programming strategies to this different job market?> This is not an assistive technology convention. 1 CAE credit.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. Hear predictions on how job roles within membership and marketing departments will evolve, including the skills that will become essential in this new era.

DC 261

DC Washington Member Engagement Innovation 261

WBT Systems

AUGUST 29, 2017

Your association can leverage the power of social proof when marketing your online learning programs. Social proof is the driver behind the growth of influencer marketing campaigns on Instagram and other digital platforms. Influencer marketing on Instagram alone is now a billion dollar industry. Add them to your course catalog.

Marketing 192

Marketing How To Course Discount 192

Higher Logic

NOVEMBER 27, 2018

That being said, it’s time to take a closer look at your marketing automation strategy to see if you’re making any of these common mistakes. But a great strategy needs to be the foundation of your marketing automation campaigns. Our tip : Try out our marketing automation campaigns worksheet for some help with developing goals.

Marketing 196

Marketing How To Email Marketing Tips 196

Associations Now

JANUARY 27, 2020

With a new decade underway, here are content marketing ideas to help you stay ahead of the association pack. In recent years, few aspects of marketing have drawn more advocates yet also sparked more debate than personalization. The post Put These 3 Trends on Your Marketing Radar for 2020 appeared first on Associations Now.

Marketing 134

Marketing Content Social Media Report 134

Reid All About it

OCTOBER 13, 2023

Associations usually rely on corporate marketing budgets for sponsorship revenue. Sorry, soapbox topic. It’s been a while since collards have graced our table, but cooler weather means more greens at the farmers market. ASAE Membership Monday This month’s topic: Beating the Lapse: How to Win Back Your Membership.

Revenue 272

Revenue Austin Tools Education 272

Higher Logic

AUGUST 23, 2018

It’s a valid fear – as marketing automation adoption increases, many seasoned marketers are wondering if they’re automating themselves out of a job. When you use marketing automation, you can improve all these scenarios, saving time on the manual tasks. What is your strategic plan for growing your marketing automation use?

Marketing 120

Marketing Content Tools Team 120

Higher Logic

FEBRUARY 7, 2019

Can we talk about how glamorous the life of a marketer is for a moment? …I While the role of a marketer can be incredibly interesting and rewarding, it doesn’t come without challenges. You’re not alone, you hardworking marketer, you! As HL Marketing Specialist Amie Perrott put it: “ The staying up-to-date battle is real.

Marketing 149

Marketing Video Resources Content 149

MultiBriefs

JUNE 29, 2023

{summary} Marketing for associations isn't an exact science, but there are some best practices you should follow. Unfortunately, marketing myths spread like wildfire, making it a little more difficult to put together a winning association marketing strategy.

Marketing 52

Marketing Social Media Directory Video 52

Reid All About it

AUGUST 4, 2023

Quick hits Five things to do to heat up your content marketing game during the summer lull. Ann Gynn, Content Marketing Institute ) No, you don’t need to learn golf to advance in your career. For dessert, key lime pie bought at the seafood market and made by a local baker, yum. basil and lots of butter. More info/register.

Atlanta 195

Atlanta Price Revenue Denver 195

Reid All About it

FEBRUARY 2, 2024

They also suggest topics to discuss with vendors. Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. . Accessibility.

Certificate 266

Certificate Denver South Carolina Project 266

CMA Solutions

OCTOBER 31, 2022

Google Trends , perhaps the most overlooked SEO/content marketing/market research/competitive analysis/PR targeting tool, is one resource to help build an effective digital marketing plan. When it comes to marketing, never try to do it by yourself. Free online tools like Google Trends can help you get to market faster.

Marketing 52

Marketing New Jersey New York Social Media 52

Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256

Revenue Strategy Price Newsletter 256

Higher Logic

JUNE 14, 2018

That’s a little harder to do when it comes to resources, so we wanted to make it easier for you and create a trusty list of blogs and podcasts that we follow for updates about communities and marketing automation. Marketing Automation. IMPACT’s blog is a go-to for news and tips about digital marketing. Marketing Over Coffee.

Marketing 116

Marketing Social Media Houston Resources 116