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Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Thursday, January 19, 2012. Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). ▼ 2012. (18).

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Moneyball and Management Innovation

Jamie Notter

Posted July 23, 2012. If you haven’t seen it, the movie is about Billy Beane , General Manager of the Oakland A’s baseball team, who about 10 years ago started evaluating his players and fielding a team in a completely different way (and getting great results, at about one-fourth the payroll of the big market teams).

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15 Changes in the Learning Business Landscape

Leading Learning

The Spread of Social. Facebook (founded 2004), LinkedIn (2002), and Twitter (2006) were still in their infancy at the point when we founded Tagoras, and sites like Instagram (2010) and TikTok (2016) had yet to come along. As with video, it would be hard to underestimate the impact of social media. The Creator Economy.

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