.orgCommunity

OCTOBER 8, 2019

Identifying new markets and sources of revenue – relying too heavily on dues revenue can be catastrophic for associations. Diversifying the revenue base is essential to prepare for upcoming generations who don’t feel a traditional affiliation with their professional association. In this excerpt from our book, Association 4.0—Positioning

Technology 40

Technology millennials Revenue System 40

Membership Marketing

JANUARY 19, 2012

Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). Non-Dues Revenue. (1). Potential Analysis. (3). Steady State Analysis. (3). Value = Benefits / Costs = (Functional benefits + Emotional benefits) / (Monetary costs + Time costs + Energy costs + Psychic costs) 1. Tony Rossell. Email This BlogThis!

Marketing 40

Marketing Cost Price Survey 40

Leading Learning

MAY 24, 2022

This is not intended to be a scientific or data-driven analysis of the changes. Facebook (founded 2004), LinkedIn (2002), and Twitter (2006) were still in their infancy at the point when we founded Tagoras, and sites like Instagram (2010) and TikTok (2016) had yet to come along. The Spread of Social.

Course 101

Course Video Cost Certificate 101