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MemCom Awards – could you be a winner?

Optimist Consulting

In addition to a great membership focused conference it was brilliant to see membership bodies being recognised for their hard work at the awards ceremony. The conference and awards ceremony takes place on 9 May in London. Entering and winning awards can be a powerful marketing tool. I attended the event last year.

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Pop-Up Events: The Next Trend for Associations?

Associations Now

Some familiar brands have found they’re a great way to not only generate buzz and revenue (between $ 45 billion and $50 billion annually , according to a study conducted by Chicago-based marketing firm PopUp Republic) but also introduce and test new products. One company that’s found success is Target, which started hosting them back in 2002.

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Advocating from Afar: Virtual and Remote Grassroots Advocacy

Beekeeper Group

From the Grassroots Professional Network LinkedIn page: COVID-19 suddenly canceled the conference and fly-in plans for advocacy organizations across the country. The Dirksen, Hart, and Russell Senate Office Buildings and Ford and Longworth House Office Buildings weren’t cleared for entry until the end of January 2002, three months later!

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Moderating Discussions in the Modern World

Association Adviser

I’m sure you’ve all heard the battle cry “join the conversation” in reference to participating on a social media channel. In addition to traditional trade shows and conferences, appointment-setting events have become a popular choice for busy professionals. Face-to-face.