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Why email success starts with a clean subscriber list

Association Success

Way back when, before the CAN-SPAM Act of 2003 , we were able to send out emails with the voracity of water coming out of a firehose. Since 2003, additional legislation regulating how businesses manage customer data has been enacted. In this case, though, it only applies to companies doing business in the state of California.

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Digital Privacy Compliance for Nonprofits: The Big 3 Laws

Achieve

Regulation #1: The CAN-SPAM Act The CAN-SPAM Act was passed into US law in 2003, and it protects consumers from receiving emails that they never agreed to receive. Regulation #3: The CCPA The California Consumer Privacy Act (CCPA) is a California law that was passed in 2018. Expand this idea to the entirety of your fundraising.

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How Coachella Could Help You Plan Better Events

Associations Now

Today marks the start of the second—and final—weekend of Coachella , the music and arts festival held every year at the Empire Polo Club in Indio, California. In 2001 it became an annual event, and camping was introduced as an add-on option in 2003, creating another revenue stream. Know when to grow.

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Association Brain Food Weekly: 3.13.20

Reid All About it

Presenters: Rick Rangel, director of growth, Northern California Golf Association (NCGA). This is the second session in a four-part webinar series exploring marketing automation, how to avoid common missteps, and how to optimize its use to gain marketing intelligence and grow association revenue. 1 CAE credit. More info/register.

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Association Law Blog: The IRS, Private Inurement and Non-Profit.

Association Law

Section 501(c)(6) of the Internal Revenue Code provides for the exemption of business leagues, chambers of commerce, real estate boards, boards of trade, and professional football leagues, which are not organized for profit and “no part of the net earnings of which inures to the benefit of any private shareholder or individual.”

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