Association Adviser

MAY 27, 2018

IIABA is a national alliance of more than a quarter million business owners and their employees who offer all types of insurance and financial services products. Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. AA: How do you set marketing and communications goals?

Video 60

Video Communications Social Media Newsletter 60

Idea Architects

JULY 23, 2012

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. Since we are an advertising savvy people, I believe almost all of these efforts to attract our attention to a company’s name or products go almost unnoticed. July 29, New Orleans, NYIB Leadership Pre-Conference.

Columbus 60

Columbus DC Louisville Houston 60

The Hourglass Blog

OCTOBER 15, 2010

Not too long ago a friend sent me a link to this article about "Why Marketers Cant Afford to Ignore Baby Boomers." In a culture that endlessly focuses on youth, the article warns marketers not to overlook a group that has tremendous buying power: the 78 million Baby Boomers in the U.S. Labels: Baby Boomers , Marketing.

millennials 40

millennials Seattle Products Marketing 40

Association Subculture

JANUARY 6, 2011

Its marketing on steroids. She will have a productive life. Ive had my membership since 2003 or maybe 2004. 2 comments: Kevin Whorton, Whorton Marketing & Research. The Waning Days of Leadership in Association Management. Indispensability" is neither authentic nor true. A chicken situation. A million ways.

Sacramento 100

Sacramento DC Leadership United States 100

AssociationChat

SEPTEMBER 22, 2021

And this was created for the healthcare associations leadership league. This is obviously a great time for cutting out maybe legacy programs and products that have outlived their usefulness. It was published in 2003. What bundles of products and services? And we were talking primarily about value proposition. What bundle?

How To 104

How To Content Examples Newsletter 104

Executive Connections

NOVEMBER 12, 2009

  The very first sentence of SLA's Competencies for Information Professionals in the 21st Century --last revised in 2003--reads: An Information Professional ("IP") strategically uses information in his/her job to advance the mission of the organization. Leadership is totally out of touch with the rank and file.

Library 40

Library Proposal Leadership Education 40