Remove 2005 Remove Cost Remove Revenue Remove Social Media
article thumbnail

Mizz Information: Social Media Software + Silos Redux

Mizz Information

Social Media Software + Silos Redux. The big thing these days is social media software–everyone wants to get into the game. I mean, why wouldn’t they, with revenue from enterprise social software projected to surpass $769 million in 2011? Vocus added social media monitoring.

article thumbnail

Mizz Information: Facebook Fails are Mounting

Mizz Information

and suddenly the magical "engagement" Facebook no doubt promised would be the result of implementing a social reader app goes up in a puff of smoke. 85% of Facebooks 2011 revenue came from ads. And as ads are performing worse, the cost is increasing. Then Facebook changes the way " trending articles " are displayed.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Mizz Information: 31% of Associations Have Online Communities.

Mizz Information

I just read a post about an upcoming membership marketing benchmarking report, specifically detailing the part of the report that addresses social media use by associations. Yet, according to this report, there are a lot of associations with private social networking platforms. Where are the Association Community Managers?

article thumbnail

Mizz Information: Association Swing and a Miss--CEA Tech.

Mizz Information

Yes, it would have cost more but it also would probably have been a lot easier to use, and would have hopefully fostered better member engagement. Advertising/Revenue --I have to admit Im kind of sad to see this thing fail because I think it could have been a success. But in this case.the forums were just a fail. Ok, Ill stop there.

article thumbnail

Mizz Information: United Breaks Guitars.and Still Treats.

Mizz Information

What do you figure the total cost of the crisis management/damage control for each of those fiascos was? From the cost of social media monitoring software to social media staff and/or agency fees to staff time monitoring, compiling, responding, and doing general damage control.were talking a big chunk of change.

Class 40
article thumbnail

What Smart Associations Do Differently

Association Adviser

All the resources, connections and reach that associations used to have to themselves can now be found at little or no cost by anyone with a web connection. Since 2005, the two groups had jointly produced a successful annual show and realized that many constituents knew each other and were members of both associations.

Texas 60