Associations Now

JANUARY 6, 2019

Many leaders today have not really been tested in a downturn, whether the 2007 downturn, 9/11, the dotcom implosion, or many of the others that preceded those times,” tech executive F. Maybe these newfangled social media tools could be monetized somehow? Scott Moody recently told Fast Company. So, what to do?

Revenue 73

Revenue Social Media Tools Course 73

Membership Marketing

APRIL 10, 2012

Intuitively, we all know that members using the associations services is good, but seeing the statistics to support it highlights the critical nature in the membership lifecycle of member engagement. In the for profit world, I continue to see companies flocking to the membership model as an effective customer relationship tool.

Products 40

Products Survey Social Media Price 40

Membership Marketing

NOVEMBER 8, 2010

It is incumbent upon any association to first provide value to its membership and then to communicate that value to the members on an ongoing basis. Building community and member engagement is the key to successful membership marketing. Using Social Media to Recruit Staff. ► 2007. (51). ► 2007.

Marketing 40

Marketing Recruiting Recruitment Survey 40