Association Adviser

DECEMBER 17, 2013

Many associations lack member communication plans that are fully integrated. Most associations agree non-dues revenue is essential, but our research shows very few ask advertisers and sponsors for their input. What surprised us most in 2013? DeBarr said some associations are thinking about reducing their dues.

Social Media 60

Social Media Sample New York City Revenue 60

Association Adviser

JUNE 27, 2018

Since becoming Director, Membership for the American Speech-Language-Hearing Association (ASHA) in 2013, Mike Skiados, CAE has enjoyed a 98 percent member retention rate. That’s not just a Millennial thing; that’s a societal thing. You couldn’t identify them based on age. They want to see value.

Certificate 61

Certificate Class millennials Resources 61

SCD Group

OCTOBER 7, 2014

Healthier Association, Higher Membership Performance By Joe Rominiecki via AssociationsNow NAADAC’s major symptom circa April 2013 was declining membership, Storie says. They know how to self-educate and find information, and 52% use YouTube or social media for typical research assignments. It all had to change. “We

millennials 40

millennials Content Leadership Social Media 40