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My 5 Terms for 2013

Association Subculture

And that is kind of what I think about 2013. So for 2013 I am keeping Zeitgeist and Democracy. And democracy because I am a governance nerd and refuse to give up on the idea that associations are the training grounds for citizenry in this country. However, here are three "new" areas I am going to (re) focus on in 2013.

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Social Media Roundup: Nobody Knows Everything

Associations Now

That, and more, in today’s Social Media Roundup. link] #management #assnchat. — Kim Kishbaugh (@kkish) October 18, 2013. — Jeff Hurt (@JeffHurt) October 17, 2013. Huntley’s thoughts: “[S]trong associations need to be run like a business, by professionals who understand how to run an association.” (h/t

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Alumni Associations Use Social Media to Reinvent Donation Drives

Associations Now

By getting 35 percent of alums to participate, SSE Riga’s association managed to top the U.S. stalwart, a victory it trumpeted on its social channels (obviously). The high donation numbers—more than $3 million above 2013′s record total—were credited to the association’s strong social media drive.

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Social Media Roundup: A #Tech13 Look Back at the AMS

Associations Now

The countdown begins: Less than a day until attendees shuffle in, and ASAE’s 2013 Technology Conference & Expo commences. That, and more, in today’s Social Media Roundup: Through the Techie’s Looking Glass. That, and more, in today’s Social Media Roundup: Through the Techie’s Looking Glass.

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Social Media Roundup: How Paid Distribution Can Push Your Content Further

Associations Now

Today’s Social Media Roundup explains how one company’s pulling it off: Being Smart About Paid Distribution. Digiday reports that the company’s iQ blog has managed to attract between 400,000 and 450,000 unique readers each month—a huge boost from late 2013, when the site was bringing in half as many visitors.

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Why can’t chapter affiliation agreements be as simple?

Mariner

May 7, 2013. I just finished reading an ASAE listserv exchange on social media policies and am prompted to ask why can’t chapter affiliation agreements be as simple? Blog Association Executives Build Chapters Manage Associations Association Management Chapter Component'

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Association Marketing: 4 Ways to Promote Your Professional Association Wins

Virtual

Plan ahead with your social strategy. In 2013, no promotional strategy would be complete without a social media component. Start planning your social media schedule now , so you can build and maintain a broad following of key influencers. Use social media to share everyday items and relevant external news.