Associations Now

MAY 6, 2014

The pros and cons of giving out-of-work members a discount or even a free year of membership. Also: more on Foursquare’s new, risky social media strategy. If it doesn’t work out, you’ve lost a year of revenue from someone who’s spinning their wheels. — maggielmcg (@maggielmcg) May 3, 2014.

Discount 40

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Associations Now

AUGUST 15, 2014

Meetings and conferences are a large percentage of nondues revenue for most associations. Use testimonial videos, but also get in touch with your most ardent supporters and ask if they’d be willing to spread the word through social media and other tools. So you better create one that can’t be missed, right? Your speakers.

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Association Adviser

NOVEMBER 19, 2013

To help your figure out where to devote your tech energies for 2014 and beyond, we reached out to some of the association world’s best technology minds for guidance. Social Media 2.0. If you’re not fired up about social media, then find someone on your staff who is.” Sound familiar? Your fans do. Easier e-Commerce.

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Technology Social Media Ohio Louisiana 60