YourMembership

FEBRUARY 27, 2014

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. How to retain members and recruit new members for the future. How to create and drive engagement with a social networking strategy that includes an integrated online community.

Case Study 150

Case Study Arizona Social Media Revenue 150

Association Adviser

MAY 20, 2014

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. percent agree); member recruitment (10.8

Social Media 60

Social Media Communications Content Strategy 60

Tom Morrison

MARCH 31, 2014

As we end the first quarter of 2014, as a fellow association executive, I want to ask you a couple of questions: Is your membership engagement strategy better, the same, or worse than it was 1 year ago? Is your association building BELIEVERS, or just a roll of dues paying members? 2 years ago? 3 years ago?

Member Engagement 40

Member Engagement Committee Innovation Revenue 40