YourMembership
AUGUST 6, 2015
The association world is about to converge on the Motor City this weekend for ASAE’s 2015 Annual Meeting. We started 2015 with a bang by announcing the purchase of Digital Ignite , an award winning Learning Management System, to the YM suite of products, creating the leading member engagement platform for organizations.
Higher Logic
MAY 8, 2019
If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) Giving your members the opportunity to select the kind of information they want to receive from your association will mean more opens for your emails. The same is true of email marketing communications.
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Association Adviser
FEBRUARY 6, 2019
The company’s association management software helped associations manage their member and operations data including event registration, committees, continuing education, directories, website data and reporting. Timberlake Membership Software became Timberlake AMS Solutions after Naylor acquired the company in early 2015.
Associations Now
JUNE 14, 2017
In 2016, associations kicked up their email game, sending 12.3 percent compared with 36 percent in 2015), according to the 2017 Association Email Marketing Benchmark Report by Informz. In a world awash in email, groups using marketing automation saw higher engagement, according to the report.
Association Adviser
OCTOBER 13, 2016
The logical take-away from that statistic would be to reduce the amount of information sent to members, but associations reported they communicate more frequently , touching members four more times per month (on average 30 times) than in 2015. Survey highlights. Video jumped from 18 to 9, and, interestingly, Facebook jumped from 12 to 5.
Associations Now
APRIL 21, 2016
New research shows that email marketing is still a strong player for many organizations, which are planning to increase the time and resources spent toward this type of marketing in 2016. Email, as part of an overall marketing strategy, is most likely not going anywhere anytime soon. Please share in the comments.
Reid All About it
MARCH 17, 2017
declared 2015 the International Year of Soils, the Soil Science Society of America knew it had a once-in-a-lifetime opportunity to build awareness of the value of one of the Earth’s most important, yet little-understood natural resources. If your organization has a webinar scheduled in the next few weeks, please send me the link. CMP credit.
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