Associations Now

DECEMBER 1, 2014

Some early newsletter insights emerge from the 2015 Nonprofit Communications Trends Report. Marketing and fundraising advisor Kivi Leroux Miller has released a few tidbits on her eponymous blog. “Forty-two percent plan to send it monthly in 2015, and 19 percent plan to send it more often than that.”

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Newsletter Survey Recruiting Recruitment 40

Higher Logic

MAY 8, 2019

If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) Resource: Email Marketing vs. Marketing Automation [Explained]. The same is true of email marketing communications. Resource: Your Guide to Effective [Not Annoying] Marketing Personalization.

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Tips Email Marketing Newsletter Communications 166

YourMembership

DECEMBER 11, 2014

This good news was echoed in the Manpower Employment Outlook Survey for Q1 2015 where 18,000 US employers reported a positive Net Employment Outlook, and almost 20% anticipated an increase in their staff levels during Q1 2015. “As The fact that the job market is heating up is significant for many associations.

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New York City New York Newsletter Social Media 150

Associations Now

JULY 13, 2016

One association turned this simple truth into a marketing success by integrating member data into its recruitment messaging. “All In” was a marketing push last summer to encourage more credit unions to enroll at least one staff professional on each council. What do people care about most? Themselves.

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Recruiting Recruitment Newsletter Membership Management 40

Association Adviser

JULY 28, 2016

Carl Good , vice president of membership, marketing and business development at the National Roofing Contractors Association (NRCA), said face-to-face interaction with an association is still highly valuable for members. “In And guess what? Mentoring programs benefit members at all career stages. But programs must be diligently managed. .

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millennials Arizona Communications Atlanta 60

Associations Now

MAY 21, 2015

And in today’s evolving communications and marketing environment, it’s important to find someone who has the right skills to take your associations to the next level. Sales: While the word “sales” makes some cringe, it is important to realize that all aspects of marketing and communications require the ability to influence and persuade.

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Communications Marketing Recruiting Recruitment 40

Beth Kanter

MARCH 26, 2015

Brian Rusch (@alohalife) March 25, 2015. The campaign started with in-house staff and an outside consultant. They recruited some pro bono volunteers to create a video, editorial, and public relations – to help pull together the pitch and endorsement videos, and to help pitch the campaign to media outlets.

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Project Social Media Video Recruiting 28