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The Top 10 Individual Communication Channels for Associations in 2018

Association Adviser

Every year, we ask association professionals who take our Association Communications Benchmarking Survey how much they value individual member communication channels. Every association is different, of course, and one way of communicating might work well for one association but not another.

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Email Marketing Trends: What’s Hot in 2017

Associations Now

Long neglected as part of the communications conversation, emails have become more essential than ever in 2017. It’s made a huge difference in the ability to put out high-quality email newsletters in a short space of time and the potential to spread that out to a large group,” the Financial Times ’ Andrew Jack told the website.

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Association Brain Food Weekly: 1.21.22

Reid All About it

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories. If you’ve attended a course or session where you’ve had to recall and produce what you’ve been learning, you’ve benefited from retrieval practice. Sticky learning. Email chains.

Survey 195
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Did You Know? Associations Plan to Rake in More Revenue from Publications, Events and Continuing Ed

Association Adviser

Non-dues revenue is often an essential component of an association’s operating budget, allowing staff to produce high-caliber member communications, events and continuing education programs. Associations can earn revenue from supplier members wanting to place press releases or product reviews in member communications.

Revenue 61
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Harness the Power of Your Association Publication

Association Adviser

After all, your publication is one of the most effective and important communications pieces that your association uses to reach members. Clearly Communicate Your Value. When it comes to the redesign, whether it’s a website, social media, newsletter or interactive online edition, take all your digital communications into consideration.

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Association Brain Food Weekly: 1.6.17

Reid All About it

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. Host: ASAE Greater Washington / National Capital Community.

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Association Brain Food Weekly: 1.6.17

Reid All About it

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. Host: ASAE Greater Washington / National Capital Community.