Association Adviser

NOVEMBER 27, 2017

The survey’s 1,170 participants said they use a variety of digital marketing tools, such as association-sponsored social networking sites, search engine marketing, and lead generation content (white papers, downloadable eBooks, etc.) Source: 2017 Association Communications Benchmarking Survey. to bring in new members.

CA 61

CA Marketing eBook Tools 61

Higher Logic

SEPTEMBER 19, 2017

They are direct quotes from Marketing General’s 2017 Membership Marketing Benchmarking Report , which lists new member acquisition as one of the top three priorities for associations. With an online program, mentors and mentees can connect and communicate regardless of location and time zone, providing more opportunities for growth.

millennials 205

millennials Learning Management System Marketing Tips 205

Association Adviser

NOVEMBER 29, 2018

According to Naylor’s 2018 Association Communications Benchmarking Survey , print magazines have been the second most-valued communication channel (behind conferences and networking events) for two years now. One in four associations communicates with members multiple times per month via print, according to the survey.

Georgia 61

Georgia Atlanta Newsletter Communications 61

Reid All About it

JANUARY 26, 2018

Whenever association consultant Elizabeth Engel releases a white paper, I pay attention. No matter the topic, her papers are always interesting and informative. His article is well worth your time because it explains how this “mania for cryptocurrency could wind up building something much more important than wealth.”.

DC 225

DC Washington millennials Chicago 225

Associations Now

JULY 28, 2017

Your association may already be offering exclusive white papers, magazines, and online portals, but have you considered using podcasts as a way to gain new members? — Deirdre Reid, CAE (@deirdrereid) July 27, 2017. Kivi’s Nonprofit Communications Blog shares the why and how of using video internally.

Guidelines 45

Guidelines Video Content Examples 45

Velvet Chainsaw

MARCH 17, 2017

At the time, a mere six years ago, the fledgling for-profit entity that wagered its future on the potential of virtual meetings staged sessions that were too heavily weighted toward the online audience in the verbal communication and moderation by the speakers. Fast-forward to January 2017. The Switch On.

Austin 70

Austin Certificate Cost Content 70

Expo Logic

DECEMBER 27, 2019

Communicate Digitally. Event apps serve as your central communication portal. General updates: Any miscellaneous communications can be relayed via email or text-based push notifications, offering an instant alert and modern way to keep in touch during the event. Use QR Codes Instead of Badges. Food, Beverages and Catering.

Event Planning 36

Event Planning Certificate Conference Tips 36