2017 Discount Recruiting Revenue 
WBT Systems
JULY 24, 2018
Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. It’s human nature—the ego at work. Membership numbers look good.
Associations Now
APRIL 6, 2016
A multilevel membership structure that varies by benefits chosen, not by company size, could eliminate the headache of verifying member revenue or staff numbers. The concept is simple: For the same set of benefits, big companies (whether measured by staff size, revenue, or unit sales, for instance) pay more, while small companies pay less.
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