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Top Tips From 2018 Membership Hacks

Associations Now

In the weekly Membership Hack column, we share the little ways that associations save time, money, and resources while delivering value to members all year long. Here are some of our favorites from 2018. But before we bid adieu to 2018, it’s worth circling back to a few of this year’s many smart Membership Hacks.

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Improve Intergenerational Communication: 3 Tips to Attract & Retain Younger Members

Higher Logic

Your future success is dependent upon building effective relationships across generational lines, so if you want to know how to attract and retain younger members (or employees), ask yourself: Am I doing what younger generations actually want , or just what I think they want? If it’s the latter, it’s time to reshape your strategy.

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Association Brain Food Weekly: 6.22.18

Reid All About it

Newsletters with curated content are the best. Watch a live rebroadcast online event for the sessions you missed at the 2018 PCMA Education Conference. Host: PCMA Digital Experience Institute. Advancing Member Experience with Site Search and Personalization. Hmm, sounds like a good membership benefit.

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Membership Marketing Words of Wisdom

Membership Marketing

Remember it's not about what you like or respond to - it's about your members. Make membersexperience personal. The more we know about prospects and members (needs, wants, behaviors, actions), the more effectively we can acquire, engage, and retain them. Unless they're dead, never give up any former member as lost.