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4 things you can learn from WaPo’s TikTok strategy

Association Success

For those of you not familiar with the platform, TikTok has become a place of major cultural significance with many Generation Z’ers and their younger counterparts — becoming the fastest growing social media app since its launch in 2018. Take the Washington Post, for example.

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6 Ways To Build An Effective Digital Marketing Plan With Google Trends

CMA Solutions

In addition, you should not launch any marketing campaign without strategy , which will include some level of market research. It appears the search term “eyelashes” took off in popularity in 2008 and peaked in 2018. The marketplace is interested in learning about affiliate marketing, SEO and how to create a digital marketing strategy.

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Association Brain Food Weekly: 9.21.18

Reid All About it

Don’t Wait for a Class Action to Find Out (webinar & New York, NY). The stats are staggering: We have seen more than 900 complaints filed in district courts around the country since the start of 2018 – and more than 750 in New York alone. Location: online and New York, NY. CLE credit.

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Association Brain Food Weekly: 1.19.18

Reid All About it

But Nicholas Kristof at The New York Times explains why 2017 was the best year in human history. Have a subscription strategy: why a monthly service could be a savvy play for associations. Discover innovative methods to advance professionally, despite these new challenges. 3 Strategies to Future-Proof Your Association.

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Increasing Readership Engagement: eNewsletter Briefings

Association Adviser

According to the 2018 Association Communications Benchmarking Study, one of the top reasons for declining reader engagement with association publications revolves around members’ full schedules. By using this strategy, members can read succinct, yet detailed briefings of each article with the option to click a link to read the full article.

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Association Brain Food Weekly: 6.14.19

Reid All About it

Good eats: One of the best dishes I’ve ever made in my Instant Pot: pressure cooker spicy Korean pork shoulder from Melissa Clark at the New York Times. Learn how to create a content marketing strategy that generates qualified leads for your organization. (Suzanne Rowan Kelleher, Forbes ). Wed 6/19 at 11:00 a.m. –

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New Pew Research Report: The Future of Digital Life and Well-Being

Beth Kanter

Toxic social media. Never ending work with new demands and expectations. Amy Webb, futurist, professor of strategic foresight at New York University and founder of the Future Today Institute, said, “If our current habits continue unchanged, it’s easiest to map pessimistic and catastrophic scenarios.

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