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Your Guide to Building a Membership Marketing Strategy: Tips for 2023 and Beyond

MemberClicks

To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. Targeted marketing for your association can help you reach and connect with new members, as well as better engage your current ones. But that’s where a marketing plan can help.

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3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

Developing a growth strategy for your association takes time. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. It's stressful.

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Daily Buzz: Create an Accessible Association Website

Associations Now

Keeping certifications in the domain of associations at [link] #assnchat #assnprofs pic.twitter.com/s969WlcmUJ. — Association Success (@assn_success) April 19, 2019. The Sprout Social blog outlines how to devise a comprehensive Facebook strategy. The history of your organization doesn’t solidify its future.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Looking to personalize and target your email communications strategy to different member segments? The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue. Growing Non-Dues Revenue.

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Association Brain Food Weekly: 10.11.19

Reid All About it

Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Attendees will also gain insight by learning benchmarks for success as revealed in the 2019 Global NGO Technology Report. Presenter: Jake Fisher, co-founder of Bridges Strategies. or subscribe for updates. CAE credit.

DC 50
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Association Brain Food Weekly: 11.8.19

Reid All About it

It’s 2019 and people interact with technology all day from their mobile device to systems at work to smart devices at home. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Five Plays for Click-Worthy Email Marketing. Presenter: Proof Strategies.

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The Most Important Event Management Tools

Expo Logic

Event MB also reports that, between 2018 and 2019 alone, all-in-one event management software adoption grew from 9% to 36% — tripling the number of users who are now harmonizing their business' software suites into a central platform. Analytic tools can be holistic, tracking multiple marketing platforms simultaneously. Lead Retrieval.

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