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Political Black Swans: Ignore Them at Your Association’s Peril

Association Success

Beware of political risks when exploring new global markets. We spent a year researching the economies, politics, legal frameworks and markets of the countries. But these are not enough for entering a market. In 2003, widespread protest broke out around me in Azerbaijan, a country formerly part of the Soviet Union.

Georgia 101
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Association Brain Food Weekly: 6.19.20

Reid All About it

Fíonta suggests looking at your cancelled events as opportunities to design new experiences for attendees, sponsors and exhibitors—now you can have virtual events that generate both revenue and engagement. Most companies use their marketing budgets for sponsorships and partnerships. Revenue Retention with Virtual Events.

Video 221
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Association Brain Food Weekly: 5.8.20

Reid All About it

Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Gerd De Bruycker, marketing director at Cisco Systems. Wine & Webinar: Google Analytics Fundamentals: How to Measure What Matters Most and Be a Data-Driven Marketer. Presenters: Kristi C. Fri 5/8 at 1 p.m. Host: PCMA. Presenters. 1 CMP credit.

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Association Brain Food: 9.9.22

Reid All About it

Guest: Lisa Lockman, Assistant Director, Data Analysis and AMS Administration, Association for Psychological Science. Presenter: Brianne Wheeler, Director, Marketing, PropFuel. Battle for the Inbox: How to Boost Email Engagement, Outplay Competitors, and Earn More Revenue in Q4. Host: American Marketing Association.