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Association Brain Food: 4.12.24

Reid All About it

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. What about your managers? Gen Z education.

Revenue 256
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Association Brain Food Weekly: 7.23.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Webinar pricing/sponsorships. Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Seven Ideas to Leverage Your Association’s Data to Drive Member Engagement.

Video 195
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How to increase association revenue with event volunteers

Nimble AMS

Relying solely on your staff for events puts your association at a financial disadvantage – it also adds unnecessary stress to their workload. Imagine what your association could accomplish with the power of an engaged volunteer program. If an event volunteer has a qualified sponsorship lead, ensure event staff follow up.

Revenue 78
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The Essential Guide to Virtual Conference Platforms

Leading Learning

We have been tracking and reporting on virtual conferences—not to mention hosting our own—for years, but clearly interest in and demand for them has skyrocketed in the midst of the COVID-19 pandemic. As a result, interest in finding the best virtual conference platforms has also risen dramatically. What Is a Virtual Conference?