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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Market perception. MCI released a benchmark survey report on AI adoption in associations. Sponsor perspectives.

Maryland 272
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Association Brain Food: 10.6.23

Reid All About it

Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Association deathwatch. Content marketing. Bring all your personalization questions. CMP credit.

Revenue 256
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Association Brain Food Weekly: 5.21.21

Reid All About it

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. 5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid.

San Jose 369
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Association Brain Food Weekly: 5.14.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management.

St. Louis 341
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6 Articles for Associations and Millennials

SCD Group

The case for taking millennials seriously By Selena Simmons-Duffin via Minnesota NPR Millennials have already shaped your life. There’s a lack of confidence in their cooking skills utilizing beef,” Russell Woodward, the council’s senior marketing manager, told the Texas Tribune. “One We invented it. It''s connected.

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Monday Buzz: Prince, NABJ, and the Expectation Gap

Associations Now

The National Association of Black Journalists learns a lesson in managing member expectations. Plus: An underrated social video platform gets its due. The National Association of Black Journalists (NABJ), like any other association would be, was undoubtedly excited to offer a star-studded event to its members.

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Advocacy Do’s and Don’ts

Association Adviser

Angela Kisskeys , marketing and communications manager, Midwest Society of Association Executives (MSAE) , which represents associations in Minnesota, North Dakota and South Dakota, said her organization doesn’t lobby directly unless the issue impacts the overall operations of non-profits.