Remove Association Value Remove Cost Remove Leadership Remove Social Media
article thumbnail

Building Buy-In for an Online Community at Your Association

Higher Logic

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. Instead, you need to align your new online community with the mission and priorities of your association's leadership. Objection 2: Social Media. Objection 1: Price.

article thumbnail

Increase Membership: 3 Game-Changing Recruitment Strategies for Associations

CMA Solutions

Here’s more reasons why it’s a game changer: Cost-Effectiveness: Digital marketing usually costs less than traditional methods like print ads or direct mail. Marketing tools like social media, email marketing and SEO can give you great results without breaking the bank. But we didn’t stop there.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Should You Expect From Your Trade Association?

Association Navigator

The question of association value comes up over and over again. Business leaders frequently ask their representative on an association board or committee to justify the expense of their association participation. Participation Costs – travel and time away from work. The Association Communicates Well.

article thumbnail

Is New Technology Worth The Investment?

Association Adviser

We asked Marcus Underwood, vice president for online media at Naylor, to weigh in about technology becoming more personal and, at times, more expensive. Tech innovations such as blogging and social media platforms allow associations to host low-cost, two-way communication forums.

article thumbnail

19 More Takeaways from ASAE’s Membership, Marketing and Communications Conference

Slice-Works

Calling all Small Association Leaders: 5 Great Ways to Generate Real Membership Value and Growth. 5 strategies that only cost me time, effort and persistence. — eMembership—Low cost membership for members and the association both accessing content on their phones and tablets. Defining Your Association Value.

article thumbnail

Jumping Ship : Off Stage

Off Stage

Maybe there just WASNT $431 in association value once the MLS incentive was removed from the equation. “Thats not true in the case of our association. Cost does not equal value. Cost does not equal value. Leadership Thoughts: Crafting the Job Description. Association Marketing.