Associations Now

APRIL 2, 2023

Associations face an increasingly competitive market for members, attendees, and education. Time was, the association value proposition was pretty simple: “We’re the only ones who care about you.” Now, of course, it’s not that simple. That’s up to you, of course, but it’s a tricky business.

Proposal 108

Proposal Course Education Innovation 108

Association Adviser

SEPTEMBER 24, 2013

We asked Marcus Underwood, vice president for online media at Naylor, to weigh in about technology becoming more personal and, at times, more expensive. Tech innovations such as blogging and social media platforms allow associations to host low-cost, two-way communication forums.

Technology 60

Technology Social Media Maryland Press Release 60

Higher Logic

MAY 29, 2020

Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan. This is how you can prove your new member community will be a valuable technology investment. 5 Common Organizational Priorities for Associations. Community Will Grow Your Association.

Social Media 254

Social Media Tools Member Engagement Revenue 254