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Association Brain Food: 10.20.23

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The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272
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Association Brain Food Weekly: 1.21.22

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Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195
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Association Brain Food Weekly: 12.4.20

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Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. More info/register (fee for MPI non-members). Presenters: Molly Marsh, Director of Education and Engagement Design, AMR Management Services. – Association Planner Summit.

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Association Brain Food Weekly: 7.16.21

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Tirza Austin, Manager, Online Community, American Society of Civil Engineers. Presenter: Brudis Limar III, Head of Revenue – Sales and Marketing, e180. Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development.

Revenue 195
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What to Do When Membership Is Booming?

Associations Now

“There are so many innovations, like collaborative robots and vision technologies, in more places, what I call robotics clusters—Pittsburgh, Boston, Silicon Valley, San Diego, and Austin, to name a few,” he says. “A A lot of these innovations are coming out of startups, so we really had to refocus on members. Post your comments below.

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Association Brain Food: 6.24.22

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Member recruitment. GrowthZone put together a PDF for you to adapt or use in your member recruitment campaigns. It’s a good start, for sure, but you know your market segments best. Chase Brunson, CLE, Sections & Events Manager, Austin Bar Association. Presenters: Matt Snodgrass, Marketing Lead, Swapcard.

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