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Association Brain Food: 12.8.23

Reid All About it

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Attend as many or as few sessions as you wish—sessions described below. More info/register.

Strategy 272
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How to Build an Online Learning Sponsorship Program

WBT Systems

They understand the value of a consultative sales approach bolstered by content marketing. They will appreciate being seen as an educational resource and not just a revenue source. They would appreciate being an integral part of the attendee or learner experience—an online learning sponsorship can provide that role.

How To 155
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5 Essential CME LMS Features for Your Healthcare Association

Forj

Therefore, you rarely invest in add-on CE experiences beyond what’s required of you to maintain licensure, and as a result, contribute little non-dues revenue to your association. However, if your LMS doesn’t make it easy to author new modules and market these new courses, it will be a challenge to release new credits for your members.

LMS 91
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Association Brain Food: 2.10.23

Reid All About it

Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. Learn about the importance of continued education in the association space and how it can benefit your association’s long-term goals. CMP credit.

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The 2021 Learning Business Landscape

Leading Learning

This is heartening because we’re big proponents of big-picture marketing that goes far beyond just promotion and really starts with product development. Third, we have another data area, “increased efforts to gather and analyze data that demonstrates the impact or effectiveness of the learning experiences we offer,” with 87.3

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Association Brain Food: 10.7.22

Reid All About it

Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Adult learning principles need more attention in the association community. The chief hype officer: the problem with the Chief Marketing Officer’s job description.