Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

But, HFMA has cast that old non-dues revenue practice aside. HFMA’s approach sounds like a great way for an association to become indispensable to members, but there’s one challenge we must address: how to make up for lost non-dues revenue when free education is a membership benefit. Rethinking non-dues revenue: from products to partnerships. It cannot just be about revenue, but about content,’ said Bruce Rosenthal, strategic advisor at Bruce Rosenthal Associates, LLC.

The 5 E’s of Generating Non-Dues Revenue from eLearning

WBT Systems

Is your association generating as much non-dues revenue as it needs to, wants to, or has the potential to? One great way to do this is to look to your online education and certification programs – with your Association Learning Management System, generating non-dues revenue is easy! Not only does eLearning provide a valuable member service , leading to higher member retention rates, it can also generate an important additional source of non-dues revenue.

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Association Brain Food Weekly: 12.4.20

Reid All About it

If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable. Event and learning data. Innovative Event Marketing Strategies for 2021.

Association Brain Food Weekly: 11.29.19

Reid All About it

I continue to learn new things about the “bones” of an AMS, a technology I thought I knew enough about but apparently didn’t. Learn how to shift your mindset and improve member engagement throughout the membership cycle. Learn how to prioritize sales prospects to maximize impact, what information/data you should compile to increase interest, and how simplicity can increase response. Demystifying Event Marketing. Ellen Smoley, Growth Marketing Specialist, atEvent.

Association Brain Food Weekly: 3.1.19

Reid All About it

Your AMS’ member portal is first and foremost a member engagement tool, says MemberSuite, but they suggest several ways you can also use a portal to generate non-dues revenue. When you see the kind of retention and revenue his association gets, you know he’s doing something (many things) right. Presenters: John Hunter, Content Marketing Manager, Cvent. Discover the recipe to build engagement before, during, and after learning programs. Host: eLearning Learning.

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How to Build an Online Learning Sponsorship Program

WBT Systems

However, by focusing only on in-person event sponsorships, you miss an opportunity to build stronger partnerships with industry vendors through online learning sponsorships. An online learning sponsorship program offers more than insert a sponsor’s logo on a webinar slide or displaying their advertising in a sidebar. As industry experts, sponsors can bring value to your online learning programs by helping learners achieve their goals.

Association Brain Food Weekly: 10.27.17

Reid All About it

Learn from these frightening tales of decisions made with bad data, ugly visualizations, misuse of web analytics, and more. Find out the difference between traditional LMS, Learning Experience Platforms, and Program Experience Platforms; the artificial intelligence necessity for personalized learning; how mobile implementation is paramount to a successful online learning strategy; and how and why subject matter experts need phone-based authoring capabilities.

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6 Key Features of the Best Learning Management Systems

Higher Logic

Their professional development and competency-based learning offers are second to none. And with modern technology, including learning management systems (LMS), associations have the power to pick up where colleges leave off. To make sure that your association has the best learning management system to educate members and provide valuable skills development, you need to avoid purchasing an LMS that’s DOA. Not everyone learns the same way. Learning Paths.

Learning + Technology: The Latest on What Associations Are Doing

SocialFish

I asked Jeff Cobb to share a summary of his great new report on social learning, a topic which you know is dear to our hearts. How much success are organizations having with technology-enabled and technology-enhanced learning? Those are just a few of the questions we set out to answer with the latest edition of the Association Learning + Technology report. percent of respondents indicated their organization already offers technology-enabled or technology-enhanced learning.

Pricing Your eLearning Materials: Subscription versus One-Time-Fee Models

Web Courseworks

When marketing eLearning materials at an association for continuing education purposes, you’re handed a unique benefit: a membership list and potentially a required certification for members to maintain. One of the main advantages to implementing this type of pricing model is that once subscriptions start rolling in, you’ll be able to better predict what your monthly or annual revenue on the materials will be.

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Select an LMS Consultant Before Beginning Your LMS Selection

WBT Systems

With more than 700 learning platforms on the market, how do you narrow the field down to the best learning management systems (LMS) for your association’s needs? They stay on top of online learning trends and are familiar with learning systems and other association technology. You’ll choose technology that helps you deliver the best learning experience possible to members and customers, and the maximum revenue to your bottom line.

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