Remove Case Study Remove Marketing Remove Press Release Remove Survey
article thumbnail

Event Cancellations: An Unexpected Case Study Happens at MPI WEC

Association Adviser

They then notified MPI President and CEO Paul Van Deventer, MPI Manager of Communications Sonya Thorpe Cobb and MPI Digital Marketing Manager Hector Olguin, along with key contacts from the MGM Grand Las Vegas and Freeman. In a post-event survey, 87 percent of attendees agreed with MPI’s communication plan post-cancellation.

article thumbnail

3 topics that will help you come up with engaging content when you’re just not sure what to publish

Association Success

If your organization has enough members, conducting surveys can also generate timely data. Be sure that your surveys are designed to produce unbiased results to collect the best possible information. Marketing and advertising strategies. MORE: 14 content curation tools every online marketer should check out now.

Content 78
article thumbnail

MGI President Rick Whelan Receives Direct Marketing Association of

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. MGI President Rick Whelan Receives Direct Marketing Association of Washington Distinguished Achievement Award. Speaking Engagements.