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Association Brain Food: 3.17.23

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But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.

Revenue 205
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Association Brain Food: 12.1.23

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Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback. Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., Content calendars.

Arlington 266
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Association Brain Food Weekly: 12.3.21

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70 content ideas for social media posts. Kat Sullivan, Marketing Solved ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Donna Sanford (moderator), Vice President, Sales & Marketing, Ascend Media. Quick hits. Ryan Johnson, Medium ). David Meerman Scott ).

Revenue 195
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Association Brain Food Weekly: 7.23.21

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Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Seven Ideas to Leverage Your Association’s Data to Drive Member Engagement. Mon 7/26 at 2 p.m.

Video 195
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Association Brain Food: 4.15.22

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The more of us share our thoughts and experiences with each other, the better each of us will be equipped to make future-proof decisions about evolving our IT ecosystems, products, or services.” Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 1 membership benefit. Guest: Theo Harris.

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Association Brain Food Weekly: 8.20.21

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Bonus idea: a competencies matrix for staff committee liaisons—brilliant! As part of the Black in Events Exhale campaign, the team at BIEN and twine have teamed up to power a networking lunch where we will share stories, tips, and resources to support our community. Future Proof: Extend Event Impact Year-round. 1 CMP credit.

Revenue 195
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Association Brain Food Weekly: 10.22.21

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Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Your Future-Proof Career. Masooma Memon, Databox ).

San Diego 195