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Recruiting members. and keeping them

Association Adviser

Are you at a stalemate when it comes to recruiting and retaining members? In the years I’ve served on the Board for the Gainesville Chapter of the Florida Public Relations Association ( FPRA Gainesville ), we’ve asked ourselves this same question. Create a contest and challenge members to recruit others to join.

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Best Learning Management Software in 2023: 15 Top Picks

MemberClicks

According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. Any type of organization can use an LMS to build course content and design structured learning paths for participants to follow. Reduce costs. Track progress.

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Association Brain Food Weekly: 7.11.16

Reid All About it

Learn how Texas Medical Association leveraged marketing automation to grow revenue by 313%, the creative approach National Association of Federal Credit Unions incorporates for event communications, and the strategy behind Florida Association of Insurance Agents increasing member engagement by 201%. More info/register. Host: Informz.

DC 150
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CPA Group’s Recognition Program Introduces Students to Accounting

Associations Now

NAF runs STEM academies within high schools in five topic areas that allow students to earn a specialized certification, better preparing them for college and future careers. AICPA will run this new recognition program in schools that house NAF’s Academy of Finance, offering an AICPA-specific certification to accounting students.

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Association Brain Food: 12.2.22

Reid All About it

Do you remember early last year seeing a slew of LinkedIn updates about an online DEI course at the University of South Florida (USF)? But 62,000 people completed the course and earned a certificate. If your AMS doesn’t help you recruit, engage and retain members , you better start looking for a new one.

Tips 41
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Speaking to Alabama Law Students about the Association World

Association Navigator

Larger associations are independent corporations that usually have a physical presence, like offices, financial assets, and maybe other assets like intellectual property, or a certification or inspection program that the organization sells for a fee. I’m the executive director of one association and the legal counsel to another.

Alabama 100
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Association Brain Food Weekly: 2.5.21

Reid All About it

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Host: Fridays@4.

San Diego 370