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How to Motivate Certification Candidates

WBT Systems

The candidates for your association’s certification programs face the same challenges as CAE candidates: Finding time and money to earn the required continuing education credits. It’s an arduous and, often, expensive process to become certified. How can you motivate certification candidates and keep them on the credential path?

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Association Brain Food Weekly: 9.10.21

Reid All About it

WBT Systems took him up on the challenge and focused on how an association’s learning business might help shape their industry’s future. Volunteer development. Extroverts working remotely. Some people really do miss the office—extroverts. Association podcast. Have you listened to the Association Strong podcast? Quick hits.

Strategy 195
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Association Brain Food: 2.24.23

Reid All About it

After reviewing ASI’s 2023 Membership Performance Benchmark Report, WBT Systems discusses the findings and highlights the role of professional development in attracting, engaging, and retaining members. Member renewals. Stakeholder capitalism. Submittable explains what it is and why it’s important. No plan, no progress.

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Association Brain Food: 2.10.23

Reid All About it

The weekly list of free educational events and resources for the association community… Member engagement. Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Member recruitment. Year-round attendee community.