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How Do Associations Need to Adapt in 2017?

Associations Now

In a new white paper outlining its 2017 predictions for the association sector, the technology firm Abila says associations need to adapt their strategies to new, faster environments and changing member expectations. Associations will need a stronger strategic focus on different elements of the educational experience.

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Tools and Software Every Professional Association Needs

Nimble AMS

Member management: Track user data, including dues requirements and membership status, and view it on a centralized dashboard. Member portals: Allow members to manage their membership online, track certificates, event registrations and more.

Tools 141
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How to enhance free, gated, and paid content in your content marketing model

Nimble AMS

If you only use ungated content, you can’t capture leads and track potential members who might wish to join your association. Gated content, like white papers, e-books, templates, or webinars, is hidden behind a form fill-out. The bottom line is you’ll need to diversify your content offerings to provide additional value. .

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How to use your learning management system (LMS) to generate non-dues revenue

Freestone

However, 51% of association members identified training opportunities and certifications and credentials as their top member benefits. This kind of content can come in all shapes and sizes ranging from re-broadcasts , webinar recordings, white papers, course materials, and more. Can your current LMS deliver?

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Choosing the Best LMS for Your Organization

MemberClicks

Modern learning software can be used for videos, white papers, individual courses, webinars and more. Equally important is the user experience for you, the administrator! A great LMS makes it easy to manage content, learner profiles, certificates, etc. The ability to differentiate between members and non-members.

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