Embrace Personalization and Improve the Member Experience

Nimble AMS

It’s time to deliver the experience members have come to expect. Your association might want to provide a personalized member experience, but are you actually doing it? Chances are that your association wants to provide a personalized member experience.

Opportunities for Association Certification

Smooth The Path

Based on my experience, I can’t imagine my GPA would have been lower if I had been admitted after submitting the first set of SAT scores. Some professionals feel the same way about certification exams. The range of experience among members must be astounding.

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Personalize your members’ experience throughout their career journey

Nimble AMS

The critical role personalization plays in member engagement and loyalty. Members expect a personalized experience with your association. Here are three ways to give them the experience they expect. Consider what your members want. members?of

3 technology trends to improve your association’s member experience

Nimble AMS

These three should be on your priority list to ensure a great member experience. Failing to keep up with technology may cause your organization to fall behind in its ability to deliver a great member experience. Keeping up with member expectations.

How Associations Can Improve The Member Experience Through Technology

Nimble AMS

Three technology innovations associations should embrace for a better member experience. How can your association deliver the experience your members have come to expect? As a member-based organization, how can your association go about embracing innovation?

Don’t Be Led Astray From Protecting the Member Experience

Associations Now

Businesses that deliver a cluttered customer experience have likely fallen victim to short-sighted temptations. Associations can avoid the same fate by fending off the forces that put other goals ahead of member needs. And that the association itself belongs to the members , anyway.

5 Tips for Implementing an LMS to Increase Productivity

Higher Logic

One of the main functions of an association is facilitating the professional development of your members. This could mean providing networking opportunities ( maybe through an online member community ), posting job openings, and even providing continuing education (CE) programs.

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5 Unexpectedly Thoughtful Ways to Thank Your Association’s Volunteers

Higher Logic

Change your member’s profile photos to show a special banner, such as MVP, so it’s clear that your volunteers are some of the most valuable members of your association. Add a permanent, rotating leadership role or board member position for your volunteers.

What Burning Man's 10 Principles Can Teach You About Building Community

Higher Logic

Whether you’re a community builder or a community member, online or in person, I truly believe we could all stand to learn a thing (or ten) from how the Burning Man community operates. Each member has something unique to offer. Are you treating your members like real people?

Find a Bureaucracy and Uncover Customer Service Opportunities

Smooth The Path

But our members see it. They wonder what comes next in the certification process. What Every CEO Needs to Know About Member Engagement. Debugging Your MembersExperience. What is the job of the IRS?

Association Tips: 6 Irresistible Member Benefits that Convince People to Join and Renew

Higher Logic

Here are six member benefit ideas that should do the trick. Members-Only Job Boards. Partner with major employers and experts in your field to create job boards for your members. All that makes job boards an excellent benefit for acquiring new millennial members.

4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

In our digital age, online advertising is the best way to get your content and sponsors’ content in front of your member or donor base. If you can offer targeted advertising capabilities to advertisers, displaying certain ads based on members’ data , they’ll love it.

6 Key Features of the Best Learning Management Systems

Higher Logic

To make sure that your association has the best learning management system to educate members and provide valuable skills development, you need to avoid purchasing an LMS that’s DOA. For example, an Excel learning path may end in an Excel certification that takes five courses to complete.

3 Types of Online Learning Experiences Association Members Love (And How to Provide Them)

Higher Logic

Because with online learning, associations can provide training to a larger number of members in more flexible formats, something that is helping online education become a popular member benefit. Individual learning experiences are self-study courses.

Association Revenue Trends in the US and UK (Plus 3 Tips for Increasing Your Income)

Higher Logic

Associations have to adapt to new member expectations, advancing technology and the shifting needs of their industries. Dues revenue most commonly comes in as annual payments from organization members. Professional development eCourses and certifications.

Behind the Mask of the Association

Smooth The Path

Members are not witnessing your organization’s generous culture at the Spring conference first hand. No one is shaking hands with new members at their first chapter meeting. There is no idle chit chat at the local study for the certification exam meeting.

Solve Your Member Engagement Problem to Solve Your Acquisition Problem

Smooth The Path

New members typically don’t join for the reasons we think they join. Some of your newest members do not even realize that the association provides professional development and networking. Why do new members join? Word of mouth is the top reason most new members join.

The Difference Between Duty and Desire for Associations

Smooth The Path

Some professionals have to become members to maintain their certification or license. Some members would probably rank their engagement very high. Consider the experience of the member who desires to join. But members may be getting resentful.

Why Digital Badges are the Future of Association Education

WBT Systems

Association members use their professional social networks, curated feeds, and a myriad of other digital channels to enhance their professional skills. Specific industry-recognized skills and experience are highly sought after. Digital Badges Should Provide Value and Benefit to Members.

Associations Are Launching Some Cool New Websites

Smooth The Path

“Power your personal brand…by earning an HFMA certification.” New news, case studies, article, hot topics, how to’s, blogs, Q&A, trends, even recent posts from the online community are peaking through to give members a sense that HFMA is an active community.

How to engage your members in today’s hyper personalized world

Aptify

To engage today’s members, personalization is no longer a nice-to-have. Consumer (and member) demands for personalization are at all-time highs. Here are four ideas to help you engage your members with the personalized experience they’ve come to expect. allows members?to

LMS 52

CXPA Elevates the Customer Experience with Community

Higher Logic

The Customer Experience Professionals Association (CXPA) was founded in 2011 as a premier, global non-profit organization dedicated to the advancement and cultivation of the customer experience profession. It was time to reevaluate the community experience.

The Unexpected Problem with Your Association’s Online Learning Program (and How to Fix It)

Higher Logic

Education is a huge benefit associations can provide for their members, and online education is a great way of providing it. Chances are, if your association already has a well used online community, your member’s digital readiness gap isn’t enormous.

LMS 151

Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

For associations focusing on strategically attracting new members (and keeping them engaged for the long haul), it’s important to package your tech stack for ample growth and retention. When you invest in this tech tool, you’re investing in the professional growth of your members.

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Why Your Organization is Ripe for Design Thinking

Revverberations

As associations evolved from places to solve problems and network with peers, they’ve diversified, relying heavily on selling stuff - research, certification, webinars, education programs, conference registrations, exhibits, sponsorships and more - to make ends meet.

Five things to consider when choosing new association management software

Nimble AMS

The AMS you choose today impacts the next generation of staff and members. As your association grows and your member programs advance, it’s time to look at new technology to support your evolving needs. You can’t deliver a great member experience without great staff.

Four things to consider when choosing new association management software

Nimble AMS

The AMS you choose today impacts the next generation of staff and members. As your association grows and your member programs advance, it’s time to look at new technology to support your evolving needs. You can’t deliver a great member experience without great staff.

Improving Member Loyalty for Associations Through Personalization and Data Privacy

Nimble AMS

How associations can improve member loyalty with a balanced approach to personalized communications and protecting members’ privacy. How do you provide personalized member communications when your members have high demands for privacy and data security?

How to balance personalized communications with data privacy for greater member loyalty

Nimble AMS

How associations can provide personal communications while still respecting member privacy. From experiences with companies like Amazon and Netflix, your members have come to expect a personalized online experience in just about everything they do.

How to meet the high expectations of today’s members

Nimble AMS

Tips for associations to exceed member expectations through personalization. . Your association must deliver the experience your members have come to expect or there’s a good chance they’ll take their business elsewhere. You must meet, and ideally exceed, member expectations.?Otherwise,

A love letter from Nimble AMS

Nimble AMS

My dearest association professional, You work hard to engage with your members and achieve your association’s mission. I’m built on the Salesforce platform, so without code, you can use me to automate manual processes so you and your team can focus more on serving members.

On Becoming the Netflix of Associations

Association Success

Associations traditionally build their organizational structures around products like: membership, events, education, certifications, publications, research, and more. Rather than building a structure around product lines and outputs we are building ours around delivering the best experience possible and meeting our members’ needs wherever they are in their professional journey. This translates to the core primary outcome for all of us on staff: member and customer retention.

Association Brain Food Weekly: 12.7.18

Reid All About it

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Member Retention Best Practices: Keeping Members Around for the Long Haul.

Is your Association a Learning Organization?

WBT Systems

A learning organization becomes more like a community that members can feel a commitment to. The second article points out that association members are much more “tech savvy” than association executives may think. Is your association a learning organization?

6 signs your association management software may be a dinosaur

Nimble AMS

Failing to keep up with technology advances may cause your organization to fall behind in its ability to work efficiently and deliver the great experiences your members expect. Your member management activities are spread across multiple systems.

How Do Associations Need to Adapt in 2017?

Associations Now

In a new white paper outlining its 2017 predictions for the association sector, the technology firm Abila says associations need to adapt their strategies to new, faster environments and changing member expectations.

Association Brain Food Weekly: 2.8.16

Reid All About it

Learn tactics to maximize your non-dues revenue earning potential: analyze communication gaps, engage members with advertising, meet advertiser needs, arm your sales team with the right tools, and invest in resources that provide maximum return.

Association Brain Food Weekly: 3.20.20

Reid All About it

Emerging member needs. WBT Systems points out a whole new set of emerging member needs , like the craving for connection and community—I think we can all agree with that. Once we can be socially close again, members will be more than ready to hang out with others in their association.

Community Brands Study: New Members Want More Learning Opportunities

Associations Now

A new report from the software provider Community Brands suggests that most association members are joining because of education and career opportunities, rather than out of a sense of professional responsibility.

20 reasons for associations to love Salesforce

Nimble AMS

The benefits of having your member management software built on Salesforce. The result is vast improvements in customer service and improved member engagement. Career-boosting certifications. Today, associations must continuously innovate to remain relevant to their members.