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Association Brain Food Weekly: 8.21.20

Reid All About it

They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. The report also includes a sample virtual event prospectus to give you additional ideas. Experience a best-in-class virtual event to inspire and start building your new event strategy. More info/register.

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Does the Banner Ad Still Make Sense in 2016?

Associations Now

millennials) read text online. Last month, Forbes legal writer Daniel Fisher wrote that fewer and fewer plaintiffs are collecting the payments they are eligible for under class action settlements, largely because attorneys rely too heavily on online banner ads to provide notice to potential claimants. Here’s the scoop.