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Association Brain Food: 5.19.23

Reid All About it

Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content. Will this legislation have consequences for risk-averse associations and their communities? More info/register. More info/register. .

Strategy 195
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Association Brain Food Weekly: 5.21.21

Reid All About it

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Chris Detzel, Community Program Manager at Reltio. 1 CAE credit.

San Jose 369
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Nailing New Member Onboarding: Everything You Need To Know

MemberClicks

If you’re a visual learner, check out this article for a sample template and example to guide your letter-writing process. Address new members’ reasons for joining in your welcome letter, and in other key, initial communications with them. You’ll also want to make them feel included in your social media presence.

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5 Ways Technology Can Push Your Fundraising Strategy Forward

Higher Logic

Online community and marketing tools open up communications with your supporters. Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and social media. Software integrations streamline your operations. List segmentation.

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Association Brain Food: 7.7.23

Reid All About it

If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. Next Generation, Networked-Based Marketing With so many tools for email marketing, social media, CRM, graphic design and generative AI, marketing efforts are often frantic and scattered.

Tools 195
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Engagement vs Junk Mail: Strategies for Association Marketing

SCD Group

I’m not sure why but the volume of junk email marketing arriving last week reached a tipping point. Here’s a sample of what arrived in my email box one day last week: Connecting up. I just wanted to followup and see if you received my earlier email?” Can we set up a call? What time works best next week?”

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New Book: How To Implement Multichannel Online Campaigns

Beth Kanter

Colleagues Allyson Kapin who founded a web agency called Rad Campaign (they designed my blog) and Amy Sample Ward, who the NTEN Membership Director (and I’ve known since 2007 ) have published a new how to book called “ Social Change Any Time Every Where.”

How To 28