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Association Brain Food Weekly: 8.27.21

Reid All About it

Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success. Amanda Kaiser recommends making your exhibitors and sponsors true content partners. The countdown is on! Volunteer training. Generationalism.

Tampa 200
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Association Brain Food Weekly: 2.5.21

Reid All About it

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts.

San Diego 370
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Carole Baskin is killing it in marketing: How the non-profit in ‘Tiger King’ dominates digital strategy

Association Success

One of BCR’s early forays into reaching way more people than could ever visit its Tampa headquarters was joining YouTube on August 15, 2006. Carole Baskin in Tampa, Florida, has 100 times more views than WWF. “ Carole understands that content is king of the jungle. And her content proliferates without being a copycat.

Strategy 100
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6 Data Points to Track in Your AMS + Why You Need Them

MemberClicks

Depending on your target membership, include the following data points in your database: NAICS Code Internal Structure Annual Revenue Size Market Segment Location Key Contacts Phone Numbers Website Address Email Addresses Start Date. Store their preferences in your database and create segments to send each member only the desired content.

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Association Brain Food: 9.16.22

Reid All About it

Hear about key takeaways from the survey, including a detailed look at revenue growth (or decline) by state and an overview of the potential shifts in tax policy that may impact your business. Harness the Power of TikTok, Twitter and Instagram Insights: Boost Your Content Strategy. Host: Professionals for Association Revenue.

LMS 43
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@CESSE Optimizing Sales Results for Certification, Certificate & Training Businesses

GlowGlobally

Based in Tampa, (ISC)2 is recognized for Gold Standard certifications and world class education programs. (ISC)2 million in program revenue across three units — Education, Membership and Foundation. Marketing Disruption: Interruption to Inbound/Content Marketing. He is responsible for $1.6 Wednesday, July 16.