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How to create an association marketing strategy

Freestone

Consider leveraging a newsletter which highlights upcoming continuing education courses, exciting events, and special learning opportunities to show off your program. Further enhance the learning experience and drive learner retention by ensuring course registration and event signups are easy.

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Increase Member Engagement with an Online Learning Challenge

WBT Systems

When you invite members to participate in a learning challenge, and guide and support them throughout the challenge, they’ll become more comfortable with online learning and your learning management system (LMS). Why learning challenges are a fit for association members. Planning your learning challenge.

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Member Engagement Strategies: A Guide for Associations

Fonteva

The former will typically look at event attendance, while the latter might refer to their learning management system (LMS) to gauge how often members take advantage of further education opportunities. Email marketing. Learning opportunities. Email marketing. Learning opportunities.

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Help Your Members Across the Digital Readiness Gap

WBT Systems

They’re relatively aware of educational technology—60% have used the internet for some type of personal learning but only 23% have taken an online course. Their interest in learning is low, especially online learning— only 1% of them are aware of online educational resources and only 6% have taken an online course.

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50 Ways to Increase Membership for Associations or Nonprofits

MemberClicks

Here are a few ideas: Send a welcome letter, email, or card Send a welcome package with everything new members need to know Host a welcome event for new members Spotlight new members on your website or in a newsletter Give new members a chance to introduce themselves at your next meeting. Call prospective members. Put up flyers.

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50 Ways to Increase Membership for Associations or Nonprofits

MemberClicks

Here are a few ideas: Send a welcome letter, email, or card Send a welcome package with everything new members need to know Host a welcome event for new members Spotlight new members on your website or in a newsletter Give new members a chance to introduce themselves at your next meeting. Call prospective members. Put up flyers.

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Best Association Management Software | Our Top Picks

Fonteva

Blue Sky eLearn is not an AMS system, but instead an effective learning management system (LMS). Associations often provide educational opportunities, courses, and events to help their members educate themselves or even grant them official certifications. Check out Blue Sky eLearn to learn more.