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Air Force Association’s New Member Tier: Digital Mag Only, Please

Associations Now

“When considering your publishing strategy, associations should first understand how members and other readers derive value from your content,” he writes. In a blog post for Association Media & Publishing , ChangeLab23′s Daniel de la Cruz offers a list of pros and cons for both digital and print publications.

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MGI President Rick Whelan Receives Direct Marketing Association of

Membership Marketing

Here is the press release on the award. Whelans professional expertise is in program development and creative strategies, membership acquisition, program operations, and organizational management. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Cost of Wrong Strategy. (8).