Tue.Jan 11, 2022

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The Best of Wild Apricot 2021

Wild Apricot

Looking for some inspiration for the new year? Look no further than Wild Apricot’s best blogs of 2021! Covering hot topics and top-of-mind pain points, these blogs are full of new ideas and tools to help you accomplish your organization’s.

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The ROI of Smarter AMS: The Member Experience

GrowthZone

A powerful AMS helps your organization streamline its internal processes so that your leadership and staff can focus on the member experience. Engaged members will renew their contracts and recruit colleagues who help your organization grow and support your mission. When you invest in a smarter AMS, you will strengthen the member experience. By giving your members the tools to grow their organization, they will in turn help you progress your own mission.

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Greatest Hits from 2021

Smooth The Path

Every year I look for the patterns in the most read posts because I’m curious about what topics, formats, or stories you like best. While I was pulling the metrics, I thought I’d share the recap of the most popular posts from last year with you. The Future of Associations Is Experiences. Members might join for the value, but they stay because of the experiences.

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Enable Your Team to Go Faster

PROPEL

In organizations, we tend to think that speed is primarily out of our control. There are only so many hours in a day and what usually slows us down is the time we spend waiting on OTHER people to turn things around for us. But we tend to overlook opportunities to change the things that ARE in our control that could unlock speed. In our Growth Mindset course, there is an entire unit focused on.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Association Professional Development as a Revenue Diversification Strategy

Ewald Consulting

The way associations are making money is changing. Here’s why you need to keep up with those changes… Traditionally, many associations rely on revenue from at least one major conference or event each year. And maybe that cut it in 2019, but post-pandemic? Not a chance. With pandemic restrictions and a cautious business environment, the prospect of hosting large scale in-person events is uncertain.

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Association Professional Development as a Revenue Diversification Strategy

Ewald Consulting

The post Association Professional Development as a Revenue Diversification Strategy appeared first on Ewald Consulting.

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What’s the Latest in Facebook Ads for 2022?

Beekeeper Group

While we as communicators value the benefits of detailed ad targeting, there are negative outcomes that have played out over the years, leading to Meta/Facebook’s recent decision to limit targeting in the four core categories below: Sta rting January 19, 2022 we will remove Detailed Targeting options that relate to topics people may perceive as sensitive, such as options referencing causes, organizations, or public figures that relate to health, race or ethnicity, political affiliation, re