Thu.Nov 17, 2022

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Partners in Preparation: 3 Materials to Give Your Event Speakers

MemberClicks

From webinars to conferences, educational events tend to draw a crowd. But whether that crowd leaves happy or not, well…a big part of that has to do with your event speakers. Did they deliver new, interesting, and/or helpful content? Did they cover what attendees were hoping they would? You have the power to make sure your speakers check all these boxes by proving them with the RIGHT materials before your event.

Survey 72
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The Content Marketing Strategy for Associations

Multiview

White papers, blogs, social media posts, and more, seem to be the simplest forms of content marketing, so it shouldn’t be hard, right? Turns out, we may be underestimating the true effects of this type of marketing, especially if your association doesn’t have a strategy, plan, and purpose for the content. Let’s start with the basics. The Content Marketing Institute (CMI) defines content marketing as " a marketing technique of creating and distributing valuable, relevant and consistent content to

Content 52
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Marketing Trends: How to Wow Them In 2023

CMA Solutions

Welcome to the next chapter for building your brand. When it comes to marketing, plenty of things have changed in a short amount of time. The channels are similar but more advanced. The pandemic has left its mark in many parts of society. At CMA, we have helped business leaders grow their brands since 1987, despite recessions, inflation, natural disasters, blackouts and now a pandemic.