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What’s the Difference Between Automation Rules and Marketing Automation, Anyway?

Higher Logic

Marketing automation is another Higher Logic tool used for automating marketing communication, powered by features like lead scoring and email campaigns. It enables you to send a series of emails based on actions that recipients take. Related: Email Marketing vs. Marketing Automation [Explained].

Marketing 136
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Association Brain Food Weekly: 5.14.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Here are the educational events scheduled for next week. Guests: Joy Duling. Tue 5/18 at 12 p.m.

St. Louis 341
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Association Software 101: How to Find the Best AMS Platform

Protech

While this process can require a lot of effort and coordination from your team, it can be very rewarding to support your members with opportunities for education and networking. For instance, you might watch members transform in front of you. Then, you can use your findings to plan future events and meetings.