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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content. Curate personalized membership outreach. Gather important data from your email campaigns.

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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

The American Medical Association (AMA), for example, first published their AMA directory in 1906 and has been doing so every couple of years up to the present. Plus, with an online membership directory, organizations can incorporate their branding and additional features like search, filtering, or social media integration.

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6 Reasons Not to Get New Membership Software (and How to Combat Them)

Aptify

You might know it’s time for new membership management software for your organization, but your leadership team and board of directors might have concerns about making the investment. Here are six common objections to purchasing new technology and how to move beyond them. We don’t have the budget for this.”

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How to Budget for Upgrading Your Association Management Software

MemberClicks

An outdated association management software can make your day-to-day more difficult through high upgrade expenses, and poor integrations, customization, and data access. If you’re wondering how to improve organizational efficiency and effectiveness in your association, it comes down to having the right AMS.

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What is an AMS? + How to Use 4 Important AMS Features

Protech

Before the event, participants are confused about where and how to register, and staff members have to spend hours assisting them. After the conference wraps up, your association isn’t sure if it was a success or how to improve for next year. However, you begin to encounter some obstacles along the way.

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How to Send Onboarding Emails that Make Your Association’s New Members Feel Welcome Right Away

Aptify

Start by thanking new members for their membership. Then, send them a few short emails that let them know what communications to expect, where to go for information, and how to take advantage of their new member benefits. Be sure to give them instructions about how to log in and how to set up user profiles.

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Learn How To Build A Successful Membership Website

Disciple Media

Building a strong brand: Your own membership business hosted on your own platform boosts your brand recognition in the eyes of your most important customers, as well as increasing the professionalism of your offering. The goal is to minimize user effort in finding content or understanding how to join and benefit from the membership.

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