.orgSource

OCTOBER 1, 2023

Customize is the marketing mantra of the hour. I urge my clients to study data to understand how to deliver the individualized service their members want. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond.

Las Vegas 100

Las Vegas Marketing Software Tools 100

Reid All About it

JANUARY 8, 2021

Content curation tips and examples to fill your editorial calendar. Jodi Harris, Content Marketing Institute ). More info/register (fee for MPI non-members). Amy Gitchell, Marketing Specialist, GrowthZone AMS. Learn the dos and don’ts of virtual events from five peer association examples. Ann Handley ).

Las Vegas 370

Las Vegas Case Study Conference LMS 370

Smooth The Path

AUGUST 30, 2016

As established organizations, knowing our member’s why helps us develop and communicate our why. Poke around and most of the marketing copy you read focuses on what. The conference this year is in Las Vegas. What -type member insights point us to what to work on next. Why do members renew?

Las Vegas 79

Las Vegas Member Insights Member Research Newsletter 79

Reid All About it

NOVEMBER 4, 2016

See examples of Twitter, Facebook and YouTube pages, as well as blogs that other nonprofits have successfully used to draw attention to their organizations and volunteer opportunities. Host: Smart Meetings and Top Golf Las Vegas. Guest: Shelly Alcorn, CAE, founder, Alcorn Associates. Tue 11/8 at 2 p.m. More info/register.

Las Vegas 150

Las Vegas Leadership Washington Education 150